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Holoride’s in-car VR tech is coming to Audi this summer

TechCrunch

Holoride’s partnership with Terranet, a Swedish ADAS software development company, allows for the VR system’s sensors and software stack to capture and interpret the environment quickly and accurately. Terranet’s VoxelFlow system calculates VR movement based on data points received from the car.

VR 241
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Lightspeed’s Mercedes Bent on why the metaverse isn’t overhyped

TechCrunch

When we asked Bent, who once worked for virtual reality technology company Upload, she said she used to think the metaverse had to be tied to VR technology, specifically the head-mounted display screen. ” A blockchain billionaire’s big bet. But what will the metaverse actually look like?

VR 244
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It’s time to evolve beyond marketing to create meaningful metaverse moments

CIO

Digital is in the midst of an epochal change—these enabling technologies of AR/VR, AI/ML, and blockchain start to point to a digital environment that’s more aware, more personal, more invisible, and more controllable. Generative AI has the attention of people now and will receive significant, immediate investment driving innovation.

Marketing 279
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Lablaco seeks to help usher in the new era of web3 digitized retail

TechCrunch

With SPIN, users can enter the VR version of their favorite store and speak to avatar customer service agents to buy clothes. Minted on the more-sustainable blockchain Flow, the SPIN app helps track the ownership of an item, so consumers always know where their product is coming from and where it is going.

Retail 186
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How the metaverse will help financial organizations transform employee and customer experience on Microsoft Cloud

CIO

Metaverse services can also help banks attract new customers. “We have a lineup of exciting projects, including creating a virtual bank for retail transactions and a non-fungible token marketplace using blockchain,” Singhal says. “We We need strong regulations like GDPR to define clear boundaries.

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The 4 most overhyped technologies in IT

CIO

Devices to support the ubiquity of these technologies such as VR sets are not available at a scalable, affordable price. Meanwhile, its decentralized nature coupled with a lack of regulation means that blockchain contracts are not legally recognized in most countries yet, he adds. Others have made similar observations.

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Metaverse: The time for CIOs to experiment is now

CIO

Right now, the metaverse is essentially an undefined amalgam of technologies and concepts including but not limited to augmented reality (AR), avatars, blockchain, cryptocurrencies, extended reality (ER), mixed reality (MR), NFTs (non-fungible tokens), virtual reality (VR), and Web3.

VR 363