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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Here, we explore two stellar examples in the Australian Grand Prix and Australian Open.

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Sports Data for Developers: SportdataAPI (Sponsored)

David Walsh

Most of the side projects I consider starting revolve around sports, since I’m a huge sports fan. Supports all major sports and leagues from around the world Get real-time data to get live game statistics Retrieve data by sport, country, league, match, team, odds, and more Excellent documentation with plenty of sample code.

Sport 60
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Healthcare Blogs: 7 Tips for Finding Article Topics That Resonate

Perficient

We’ve written before about how crucial healthcare blogs can be to your organization’s messaging and outreach strategies. However, it’s not enough just to have a blog. But that number may be higher if you’re in a high-competition marketplace or you need to build up your blog content. It’s basically a spectator sport.

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Physician Blogs: How to Position Your Physicians as Thought-Leaders

Perficient

Physician blogs are a great way to get your physicians’ messages out to the public. Blog articles that include your physicians’ bylines and consumer-friendly, understandable language help position your team of physicians as thought-leaders in their fields of expertise.

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How Animation Research Transformed Their Sports Broadcasting

Megaport

This leading computer graphics production house has been delivering sports graphics to their clients via their platform, Virtual Eye. Have you ever watched a cricket game, a sailboat race, or a golf tournament, only to find yourself wondering, “How do they get those graphic overlays onto live footage so quickly?”

Sport 52
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How Big Data Has Transformed Sports

BrainStation Technology

In a relatively short period of time, big data has become a big business in professional sports. The market for sports analytics is expected to reach almost $4 billion by 2022, and teams around the world are racing to find a competitive advantage. Taken together, you can see that data has had a profound impact on the sport.

Sport 74
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How Animation Research Transformed Their Sports Broadcasting

Megaport

This leading computer graphics production house has been delivering sports graphics to their clients via their platform, Virtual Eye. Have you ever watched a cricket game, a sailboat race, or a golf tournament, only to find yourself wondering, “How do they get those graphic overlays onto live footage so quickly?”

Sport 52