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Sport analytics leverage AI and ML to improve the game

CIO

Nearly 10 years ago, Bill James, a pioneer in sports analytics methodology, said if there’s one thing he wished more people understood about sabermetrics, pertaining to baseball, it’s that the data is not the point. The point is to use the data like a razor to cut through false convictions to find the truth.

Sport 266
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Computer vision transforms tennis coaching at Billie Jean King Cup

CIO

With centuries of tradition behind it, tennis as a sport has been highly resistant to change. It’s fair to say that tennis has lived up to its roots as a traditional sport,” says Mat Pemble, executive director of IT for the International Tennis Federation (ITF), the sport’s governing body.

Coaching 251
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A Sports Analogy for Understanding Different Ways to Use AI

Harvard Business Review

The authors have come to think about this issue as points on a spectrum and have created a sports analogy to help think about it: AI tools can range from steroids, to sneakers, to a coach, each representing a different relationship between human users and the technology.

Sport 131
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Hiro Capital puts $2.3M into team sports tracking platform PlayerData — as does Sir Terry Leahy

TechCrunch

Hiro Capital has gradually been making a name for itself as an investor in the area know as “Digital Sports” or DSports for short. based PlayerData uses wearable technology and software tracking to give grass-roots and professional sports teams feedback on their training. It’s now led a $2.3 Edinburgh, U.K.-based

Sport 251
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Event marketing is a ‘team sport,’ and Vendelux is coaching companies to find the best ROI

TechCrunch

We determined that event marketing is kind of this massive team-wide sport,” Reynolds told TechCrunch. “It It involves executives, the sales team, all the different marketing teams, operations and procurement, but there’s no platform or system of record to help with that collaboration, accountability and visibility.”.

Sport 211
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The Best Time Is Now: Dr. Wendy Borlabi, Performance Coach for the Chicago Bulls, Talks About Writing Her Book

CEO Insider

A busy solo parent to two twins, renovating a house in which her parents can live, and coaching professional athletes on their performance mindset doesn’t leave a lot of room for Bulls Performance Coach Dr. Wendy Borlabi to entertain writing a book.

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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Here, we explore two stellar examples in the Australian Grand Prix and Australian Open.

Sport 235