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Deep Agency shows the perils of applying AI to the fashion industry

TechCrunch

But it raised questions as to why the brand didn’t recruit more models with the diverse characteristics it’s seeking, given the difficulty these models have had finding opportunities in the fashion industry historically. According to one survey , as of 2016, 78% of models in fashion adverts were white.)

Fashion 248
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Fashinza, a B2B supply chain marketplace for fashion brands, raises $100M

TechCrunch

adults in an August 2021 Gallup survey saying that they’ve been unable to get a product they wanted in the past two months because of shortages. Bearing the brunt of the impact is the fashion industry, which employs millions of workers at retail stores, suppliers, and manufacturing factories around the world.

Fashion 192
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Little Black Door launches app on iOS/Android allowing women to share wardrobes, online and off

TechCrunch

Our relationship with fashion has changed, and not just because of the pandemic. Months in lockdown means people are probably more aware of their fashion purchases and how they consume, given its been such a long time without socializing. As well as this, LBD itself also curates a feed of fashion/lifestyle news and surveys.

Fashion 226
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Extra Crunch roundup: Clubhouse UX teardown, YC Demo Day favorites, proptech VC survey, more

TechCrunch

NFTs could bridge video games and the fashion industry. Music companies, celebrities and fashion brands are some of the latest entities to dip a toe into the burgeoning NFT market. ” NFTs could bridge video games and the fashion industry. ” NFTs could bridge video games and the fashion industry.

Survey 236
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Samooha launches with tech that lets companies securely share data

TechCrunch

The sales pitch was made easier by the pandemic, she says, because it shone light on the need for data collaboration in a safe, secure fashion across industries. It probably depends on the industry — an August 2022 survey by Habu found that over half of marketing professionals have never used a data clean room.

Data 244
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Are B2B SaaS marketers getting it wrong?

TechCrunch

That’s not to say SaaS marketers aren’t trying: Seventy percent of those surveyed have been making big adjustments to their websites, and 33% have updated their content. They say there’s no bigger slave to fashion than someone determined to avoid it, and SaaS marketing is no different. So how and why are they missing the mark?

B2B 359
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Meet retail’s new sustainability strategy: Personalization

TechCrunch

Moreover, personalization holds high appeal, with 80% of survey respondents indicating they are more likely to do business with a company if it offers personalized experiences and 90% indicating that they find personalization appealing, according to a survey by Epsilon. Advanced virtual fitting rooms with VR/AR for fashion.