SAP is redefining – not leaving – mainstream CRM
Capgemini
OCTOBER 23, 2020
According to the industry commentators who believe SAP is exiting this space, mainstream CRM is purely for the SMB segment. The intentional complexity and modularity of SAP’s best-of-breed on-premises solutions naturally priced it out of the SMB space, which was intentional, as this is where SAP wins. Author details.
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