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Despite the Crypto Winter and other scandals, blockchains seem here to stay in the sports betting market

TechCrunch

According to Grand View Research, the global sports betting market is expected to grow to $182.12 So we are seeing a number of startups throng around this market. Thus, HotStreak , a web3 platform for daily fantasy sports (DFS) contests, is betting that a decentralizing payments is an ideal solution for DFS platforms.

Sport 220
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Sports venues advance goals, enhance fan experience with data analytics

CIO

Sports fans today have more ways than ever to watch their favorite teams beyond the traditional, live stadium experience, including television, streaming services, even highlights on social media. In response, sports teams and venue operators are working hard to improve and differentiate the in-stadium experience.

Sport 238
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Niantic tries its hand at sports with NBA All-World

TechCrunch

Being that I’m not much of a sports person — my preferred type of game involves controllers and screens — I hadn’t given All-World much thought until Darrell Etherington, TechCrunch’s managing editor, assigned me to write a first impressions piece. Why’d the studio choose this sport for its next AR venture?

Sport 220
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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Here, we explore two stellar examples in the Australian Grand Prix and Australian Open.

Sport 234
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“Link-in-bio” company Linktree raises $45M Series B for its social commerce features

TechCrunch

Linktree’s latest funding will be used on tools that make social commerce easier. This is in partly because people have been spending more time on social media and e-commerce shopping during the pandemic. Linktree raises $10.7M for its lightweight, link-centric user profiles.

Social 265
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VUZ raises $20 million to scale its immersive social app

TechCrunch

VUZ , a social app that allows users to stream and experience immersive realism in extended reality (XR) and metaverse digital experiences, has raised $20 million in Series B investment. The platform offers over 20,000 hours of content covering entertainment, creators, sports, and XR, VR, and AR experiences virtually anywhere in the world.

Social 232
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Demand Curve: How to get social proof that grows your startup

TechCrunch

Nick writes actionable growth marketing insights as head of content at Demand Curve. Demand Curve: 10 lies you’ve been told about marketing. This is called social proof, which is a physiological effect that influences your decisions every day, whether you know it or not. How businesses use social proof.

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