CIO
DECEMBER 17, 2024
While it enables unprecedented innovation and efficiency, it also raises critical environmental concerns, such as rising energy demands, highlighting the urgent need for sustainable and efficient practices. Businesses face a choice: stick with existing systems or adopt new software to streamline sustainability reporting.
CIO
NOVEMBER 4, 2024
This allows organizations to maximize resources and accelerate time to market. Sustainability and ESG are not off the AI table ESG is now a critical business imperative. Survey respondents ranked ESG reporting as a top area needing AI skills development, even above R&D and product development.
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CIO
NOVEMBER 5, 2024
Over the past several years, organizations across the board have made progress in improving environmental sustainability by reducing greenhouse gas emissions, cutting back on toxic substances, using more earth-friendly packaging, and replacing energy-inefficient infrastructure. What’s more, sustainability remains high on the C-suite agenda.
N2Growth Blog
DECEMBER 4, 2024
In this landscape, the collaboration between the Chief Marketing and the Chief Digital Officer has become a pivotal driver of organizational success. They must understand market dynamics, competitive landscapes, and emerging trends to position the organization effectively.
Advertiser: ZoomInfo
As marketing becomes more tech-driven, the role of marketing operations (MOps) is getting more complex. Today, the discipline is increasingly interwoven with other vital go-to-market motions — including sales and customer support — and is responsible for all business elements associated with marketing, including the tech stack.
The New Stack
JUNE 26, 2025
SEATTLE — Observability continues to see a trend of a number of new players entering the market, while in-use adopters — particularly among large organizations — are simultaneously decreasing the number of tool providers they rely on for observability. ” Another important market feature is the low switching cost.
CIO
APRIL 22, 2025
The lack of action on sustainability also applies to AI decisions, according to the recent State of Data Infrastructure Global Report from Hitachi Vantara. Among eight key priorities for successfully implementing AI, sustainability ranks last, with two-thirds of IT leaders not including it in their top three concerns.
Advertiser: ZoomInfo
Most have already sustained massive damage, and we still have yet to see the scope of this global pandemic. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. However, there’s no team better suited to lead that charge than the marketing department.
Advertiser: ZoomInfo
Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting
From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.
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