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Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? But not everyone agrees — particularly those who hope to build a business out of VR retail. ” Emperia’s platform offers tools brands can use to create virtual experiences, including stores in VR. .”

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Sandbox VR expands to new locations globally with $37M Series B led by Andreessen Horowitz

TechCrunch

After a challenging year for location-based virtual reality startups due to COVID-19, Sandbox VR , a location-based VR startup, is making a comeback with a plan to expand its operations further across the globe. Sandbox VR raises millions more in celebrity party round. Image Credits: Sandbox VR. Canada and Asia.

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Holoride’s in-car VR tech is coming to Audi this summer

TechCrunch

Virtual reality is about to launch in series production cars this summer, starting with Audi sedans and SUVs. Holoride announced Saturday at the SXSW tech, music and film conference in Austin that its headset-based virtual-reality entertainment system will debut in June in certain Audi models with the latest MIB 3 software.

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Hexa raises $20.5M to turn images into 3D objects for VR, AR and more

TechCrunch

CEO and co-founder Yehiel Atias said that the cash will be put toward product development and expanded customer acquisition efforts well into 2023. But HTC’s focus has increasingly shifted over the years from mobile to VR, and it evidently sees Hexa as aligned with its current — and perhaps even future — lines of business.

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AmazeVR wants to scale its virtual concert platform with $17M funding

TechCrunch

AmazeVR , a Los Angeles-based virtual concert platform, said Tuesday it has raised a $17 million funding round to create immersive music experiences through virtual reality (VR) concerts. Some artists and music agencies have shifted to virtual or online concerts to compensate for those canceled events.

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Quality Assurance Approach towards Virtual Reality (VR)

Perficient

Virtual Reality Virtual Reality (VR) is an immersive media experience replicating either a real or imagined environment and allowing users to interact with the environment. Unlike the conventional user interface of displaying content on a screen, VR immerses a person to interact in a digital 3D environment.

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YC and a16z back virtual reality basketball app Gym Class

TechCrunch

spending billions of dollars on virtual reality tech every fiscal quarter, the wider VR startup ecosystem has been having a tough few years coming down from the highs of 2016, when investors dumped money into the sector expecting Oculus-sized returns only to see most of their investments slowly wilt away. Despite Zuckerberg & Co.