Public broadcasting in the wake of the OTT revolution. Will technology and data save culture?
Capgemini
JULY 23, 2021
Digital and the OTT revolution are influenced by several factors, which affect both content distribution and personalization and, therefore, the use of data. She added: “Delinearization, in particular, favors a demand policy that is based on self-service to the detriment of an offer policy structured by specifications.
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