Microcopy: a little text to boost your conversion rate
UruIT
APRIL 19, 2021
Microcopy is no exception. ”small” and l ike micro-organisms, micro-brewing and micro-chips, “microcopy” is small in scale and large in importance. So, what is microcopy e xactly you ask ? . Microcopy is the small amount of copy on an app or website that provide s guidance or context.
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