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4 ways generative AI makes founders more interesting to journalists

TechCrunch

Gutted newsrooms could stymie one of the greatest … The advent of generative AI will lead to a tectonic shift in how startups do PR over the next few years. In July, the Associated Press became the first major news company to sign a deal with OpenAI, while media job cuts have reached record highs.

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X (formerly Twitter) makes X Pro (formerly TweetDeck) a subscriber-only product

TechCrunch

Plenty of newsrooms, individual journalists, researchers and social media consultants used TweetDeck — which was acquired by Twitter in a $40 million deal in 2011 — to track multiple lists and trends on Twitter/X. welp tweetdeck finally went bye-bye for me and this popped up and lmao no.

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How Thomson Reuters is leveraging AI to enhance productivity, rather than replace jobs

TechCrunch

As generative AI has emerged in recent months, it would surely be tempting to use it in the newsroom, as other news organizations have done, and see this capability as an opportunity to reduce staff, cut costs and automate, automate, automate.

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Bending Spoons acquires Evernote, marking the end of an era

TechCrunch

In a post on Evernote’s newsroom, Evernote CEO Ian Small said that Bending Spoons will take ownership of Evernote in a transaction expected to close in early 2023. Evernote, the note-taking and task management app founded over 20 years ago, has been acquired by Milan-based app developer Bending Spoons.

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How to grow your organic traffic with earned media

TechCrunch

Amanda Milligan is head of marketing at Stacker Studio , a newsroom and newswire that partners with brands to create and distribute content to high-quality news publications, earning brand authority and links. Amanda Milligan. Contributor. Share on Twitter. More posts by this contributor. 3 strategies for elevating brand authority in 2021.

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Mark Cuban’s bidet brand buys shower startup that wooed Tim Cook

TechCrunch

This proved polarizing; Nebia’s exuberant storm won over yours truly, but divided a newsroom with its unconventional take on a beloved ritual. Over the years, Nebia dialed things down to win over more customers, whittling its projected water savings to around 50% in the process.

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Zephr raises $8M to help news publishers grow subscription revenue

TechCrunch

Asked how the pandemic has affected the startup’s business, Henderson said there were both “positive and negative indicators,” with newsrooms seeing record readership but in some cases also freezing spending. Image Credits: Zephr. ” he said.