product integrations 
TechCrunch
JUNE 17, 2021
Companies like Stripe and Twilio have put APIs front and center as an effective way to integrate complex functionality that may not be core to your own technology stack but is a necessary part of your wider business. Nylas first identified this issue with email.
Perficient
DECEMBER 12, 2023
Businesses seeking AI integration for growth now have a powerful model to assess and potentially adopt. Einstein GPT: This integration allows users to leverage Gemini’s generative AI capabilities directly within Salesforce. Einstein Copilot: This bidirectional integration connects Salesforce with Google Workspace.
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CIO
APRIL 17, 2024
Salesforce’s reported bid to acquire enterprise data management vendor Informatica could mean consolidation for the integration platform-as-a-service (iPaaS) market and a new revenue stream for Salesforce, according to analysts. MuleSoft, acquired by Salesforce in 2018 for $5.7
CIO
APRIL 25, 2024
However, barriers such as adoption speed and security concerns hinder rapid AI integration, according to a new survey. Despite the enthusiasm for AI’s transformative potential, which 80% of CIOs surveyed believe will significantly impact their businesses, the path to integration is not without its challenges.
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Dzone - DevOps
FEBRUARY 28, 2023
One of the most frequent integration questions we hear from SaaS teams is, "Which integrations should we build first?" This question often arises as they start with our embedded integration platform (since it substantially increases how quickly they can launch new integrations).
UruIT
JULY 7, 2020
A successful product is the one customers love to use. Building a product without having customers’ needs and preferences in mind is like throwing money out of the window. You’ll end up with a product you love, but no one finds it useful. It’s easier than ever to build a product and get early traction.
Speaker: Janelle Estes, CIO, User Testing
The impact on businesses cannot be understated, and product managers have felt the brunt of it. So how do you adapt your product development process knowing that your customer's behaviors and expectations have completely changed over the past year? Integrating their feedback is the first step!
Advertiser: ZoomInfo
When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity. Leading integrations that fit directly into your CRM and workflow. The result? Less organization, more confusion, and fewer deals closed. Combatting low adoption rates and data quality.
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“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
Speaker: Mandy Howard, Product Manager, ServiceTitan
Once your SaaS product hits a certain level of revenue, you'll need to change things up to move past the plateau. One of the ways to do this is to move past your core product and introduce new business streams. If you're strategic about your integrations, you can strengthen your ties to your target market.
Speaker: Sam Owens, Product Management Lead, Namely Platform
Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. To make things tougher, they needed something flexible, scalable and capable of serving different user types.
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Leading brands and local businesses alike are tapping into varied business and consumer data to power their products and meet consumers’ ever-evolving needs. But companies need to remember that a product can only be as good as the data that powers it. The criteria you should use to vet available data sources.
Speaker: Amanda Stockwell, President of Stockwell Strategy
Many Product Managers feel quality user research can't keep up with the fast-paced culture of agile teams. Using the right strategy, your agile team will collect qualitative data, interpret it, and integrate it effectively. Data analysis and integration. In this webinar, she'll make specific suggestions around: Team makeup.
Speaker: Evan Leong - CEO & Founder, Product Signals
Customer feedback is integral to effective problem management and product development for senior product professionals. How do industry leaders like Apple and Amazon successfully leverage customer and market insights to enhance their products, even with vast customer bases and extensive market data?
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