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Teach yourself growth marketing: How to boot up an email marketing campaign

TechCrunch

As a growth marketer who has honed this craft for the past decade, I’ve been exposed to countless courses, and I can confidently attest that doing the work is the best way to learn the skills to excel in this profession. Booting up an email marketing campaign. Launching a paid acquisition channel. A/B test growth experimentation.

Marketing 248
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Teach yourself growth marketing: Which metrics really matter?

TechCrunch

More posts by this contributor Teach yourself growth marketing: How to perform growth experimentation through A/B testing Teach yourself growth marketing: How to boot up an email marketing campaign Without customers, there can be no business. Booting up an email marketing campaign. The answer is simple: Growth marketing.

Metrics 239
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Cloaked raises $25M Series A to generate privacy-friendly identities on the fly

TechCrunch

Cloaked, a Boston-based startup that allows users to generate unique email addresses and phone numbers when creating online accounts, has secured $25 million in Series A funding. Users can also choose whether they want messages to auto-forward to personal emails and phone numbers or for them to live within Cloaked.

Banking 246
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Teach yourself growth marketing: How to launch a paid acquisition channel

TechCrunch

As a growth marketer who has honed this craft for the past decade, I’ve been exposed to countless courses, and I can confidently attest that working is the best way to learn. I am not saying you need to immediately join a Series A startup or land a growth marketing role at a large corporation. A/B test growth experimentation.

Marketing 246
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Security startup Tessian, which uses AI to fight social engineering, trousers $65M

TechCrunch

In the latest chunky funding round out of Europe, UK-based email security startup, Tessian , has closed $65 million in Series C funding. The Series C round was led by March Capital. Prior to that it grabbed a $13M Series A in mid 2018.

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Pitch deck pro tips from a leading Silicon Valley venture capitalist

TechCrunch

TechCrunch is also kicking off a series of posts digging into real pitch decks that raised rounds that we’ve covered. Do a little bit of research, and try to tweak the email to make it personal,” Lotti said, adding that cold emails are OK, but they’re better if they’re personalized.

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Help TechCrunch find the best email marketers for startups

TechCrunch

Email marketing has been with us for decades, but today it has been refined to a science and an art form. If you’re an early-stage founder, it is one of the best ways to build and grow your direct relationship with your customer. So when and how should you think about doing email marketing, versus all of your other frantic priorities?

Marketing 246