Resources

6 Steps to More Streamlined Data Modeling

Are you a developer, database architect, or database administrator that's new to Cassandra, but been tasked with developing a plan for implementing the technology anyway? Worry no more. Discover a streamlined methodical approach to Apache Cassandra® data modeling.

Best Practices for Deploying & Scaling Embedded Analytics

Embedding analytics in your application doesn’t have to be a one-step undertaking. In fact, rolling out features gradually is beneficial because it allows you to progressively improve your application. You can get new capabilities out the door quickly, test them with customers, and constantly innovate. Read more about how to simplify the deployment and scalability of your embedded analytics, along with important considerations for your: Environment Architecture: An embedded analytics architectur

Blueprint to Modernize Analytics

As the value of modern in-app analytics becomes clearer, more companies are making analytics a priority before it becomes a problem. The longer you wait to modernize your application’s analytics, the harder you’ll eventually feel the pain of lost customers and missed revenue. If it sounds like a daunting task, that's because it is. But don't worry, Logi Analytics' Blueprint to Modernize Analytics will help you define your new solution, plot out how to get there and determine what you'll need in

How Infused Analytics Helps Product Managers Exceed Their KPIs

There are so many analytics products out there that can assist Product Managers in delivering cutting edge experiences to their end-users which align to important KPIs. Discover five ways infused analytics help PMs exceed their key performance indicators.

The Hidden ROI of Embedded Analytics for SaaS Companies

Most companies realize the value third party analytics solutions offer in delivering a best-of-breed capability to market quickly. However, end-user expectations have moved beyond what embedded analytics can offer and now encompass a seamless user experience, easy to use self-service, and immediate data response times. Read this eBook to learn how to unlock the Hidden ROI of Embedded Analytics.

Modernizing Workloads with the Cloud: How to Improve Performance & Reduce Costs

Datadog

By modernizing and shifting legacy workloads to the cloud, organizations are able to improve the performance and reliability of their applications while reducing infrastructure cost and management. In this eBook, learn best practices on planning a successful migration, monitoring containerized applications in Azure, and monitoring PaaS and serverless applications in Azure.

Mitigating Risk in Digital Product Development

UserTesting

As a product leader, mitigating risk in your digital product development is one of your highest priorities—and likely what’s keeping you up at night. Reworks. Missed launch dates. Failed products. Churn. Wasted sprints. These are costly scenarios product leaders must try to avoid. Add to that the competitive need to get a product to market fast and you’ll find product teams shortening their sprint cycles, relying on minimum viable products, and most shockingly, forgoing customer feedback altoget

Capitalize on Digital Opportunities: From Transformation to Optimization

UserTesting

According to Forrester, organizations that have successful digital transformations and continued optimizations demonstrate a strong focus on how their overall experience meets the needs of their customers and employees. With this free resource from UserTesting, see how other organizations drive successful digital products, services, and experiences by doing things like: Prioritizing multichannel experiences.

How to Choose the Right Business Intelligence Vendor

Dresner Advisory Services has just unveiled their “2022 Business Intelligence Market Study,” an in-depth look at the business intelligence industry that ranks more than two dozen BI vendors in areas like product, service, support, and overall customer satisfaction. How does your current BI vendor stack up against the competition? Who’s the perfect vendor for your business needs?

The 5 Stages of Account-Based Marketing — and How to Win Them All

ZoomInfo

The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. But none of this is possible without the most important element of a successful ABM program: good data. Data is the fuel that powers your ABM engine. Without it, you can’t find and reach your target accounts. Running an ABM program on data you don’t trust means wasted time, resources, and lost revenue.

16 Go-to-Market Plays for Your Entire Sales Funnel

ZoomInfo

Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. But personalized prospecting is possible at scale with the right resources in place. At ZoomInfo, we’ve found that a rock-solid go-to-market playbook is key. That’s why we’ve gathered some of the best go-to-market plays from our own B2B sales and marketing pros and packaged them here for you.

The Ultimate Guide to Executive Recruiting

ZoomInfo

It's no secret that hiring for a senior management position is a tough task for recruiters, and remaining open to changes and seeking better ways to source candidates is critical. That is why building a strong framework for executive hiring that maximizes efficiencies while minimizing cost and time to hire is important. In this eBook, learn: The Discovery Processes.

Prioritizing Customer Experience Using SLIs & SLOs: A Case Study from The Telegraph

Datadog

Do you know what’s annoying? Getting constant alerts that something is broken with your product, despite there being nothing wrong. Alert fatigue is a real thing. There was a time when technology managers needed to actively monitor these kinds of granular metrics, but today, these alerts just create distracting noise. Service Level Indicators and Service Level Objectives are now the principal tools for focusing on what really matters.

The Benefits of Infused Analytics for SaaS Applications and Companies

What’s the biggest challenge for SaaS companies? It’s time. There are only so many priorities your product team can manage and there are only so many things your developers can afford to devote their time, attention and resources to. If you want to be successful, you need the best technologies, and the best technologies come from having the best embedded partners.

The Benefits of Infused Analytics for SaaS Applications and Companies

What’s the biggest challenge for SaaS companies? It’s time. There are only so many priorities your product team can manage and there are only so many things your developers can afford to devote their time, attention and resources to. If you want to be successful, you need the best technologies, and the best technologies come from having the best embedded partners.

12 Plays to Kickstart Your Recruitment Process

ZoomInfo

Good people are the foundation of any organization. That means placing the right people in the right roles can be the difference between your business growing or stagnating — and the competition is getting fierce. According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market. With remote work making white-collar jobs more flexible and talent more mobile, a rebound in hiring meant the race for quality candidates had become even

Going Beyond Gut Instinct: The Do’s and Don’ts of Strategic In-App Guides

Is your in-app guidance strategy based on hard data? Or are you just going with your best guess? Are you delivering the right messages to the right people at the right time? Or are you simply blasting every guide out to every user? Do your guides feel like they’re part of your product? Or do your users find receiving one to be a jarring, disconnected experience?

How Collecting and Managing the Voice of the Customer Will Strengthen Your Product

At the end of the day, you’re building your product to meet customers’ needs and solve their problems. What better source of insight into what those are and how they’re changing than your customers themselves? Unfortunately, even the most sophisticated organizations often lack clear strategies and processes for collecting and managing the voice of the customer at scale—or worse, they simply ignore this valuable source of data.