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The return of the lean, green startup

Startup market, remember the stock market?

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Welcome to Startups Weekly, a fresh human-first take on this week’s startup news and trends. To get this in your inbox, subscribe here.

The market is down. The party is over. And Peloton of X startups aren’t too happy right now.

As tech stocks take a hit, the big question on my mind is how a dip in market performance impacts early-stage startups. There’s the obvious argument here that startups have been preparing for a re-correction, and that market highs were knowingly unsustainable, but just because expectations exist doesn’t mean that ripple effects float away.

Despite investor’s outward rationalization, the red, or millennial pink, flags are not going unnoticed, with some firms lowering revenue expectations even at the earliest stages. On Equity this week, Alex and I interviewed Bessemer growth partner Mary D’Onofrio, who admitted that her expectations for exit multiples have changed, and that the IPO window is mostly closed. The stocks may be sane, but that’s still kind of sad, right?

D’Onofrio is seeing rounds taking longer, VCs asking more questions and the return of full due diligence (which, for anyone who has been reading this newsletter, is music to my paranoid ears).

My take, after speaking to a handful of venture investors and founders, is that we’re going to see the return of the lean, green startup. In the past, stock market dips may have caused a retraction in venture capital dollars, leaving startups to crumble under lack of capitalization. In today’s market however, there’s never been more capital in the venture world.

A venture-backed early-stage startup has an elusive line to toe, because a decline in valuations isn’t a decline in capital. I expect to see founders with cash in the bank take on a leaner mindset, maybe spending more conservatively or thinking about runway again. Vernacular will change: If becoming the “Amazon of X” isn’t the smartest target, founders could instead focus on building out key capabilities that will help them survive an even bigger slowdown. It may be a while before a founder tells me that their capital is offensive, not defensive.

The return to normalcy feels foreign, but that’s because we’ve been in wonky times for an extended period of time. Going forward, I am paying attention to how startups speak about growth in the coming months. You’re raising money, but is it to hire, develop, acquire or just be able to exist?

For my full take on this topic, check out my latest TechCrunch+ column: 3 views: How should founders prepare for a decline in startup valuations and investor interest? I’d also love to know how you’re reacting to the news, so tweet me @nmasc_ and change my mind.

In the rest of this newsletter, we’ll get into education’s emotional pivot, fintech proactiveness and some insidery buzz in the VC and startup world.

Education’s inevitable pivot to emotion

I wrote a TechCrunch+ story about edtech’s inevitable pivot to emotion-based learning. In the story, I explore how three venture-backed companies — Wayfinder, Empowerly and Learnfully — are navigating the longstanding challenges of personalized education with fresh takes.

Here’s why it’s important: For education enthusiasts, personalized learning isn’t a new phenomenon, it’s simply a rebranding of adaptive learning. What’s fresh, then, is that newly venture-backed startups are cooking up products that look at students beyond their grades and scores. Edtech entrepreneurs are betting that the future of learning depends on understanding the more subjective traits of learners, which feels hard to argue with. The tension ahead, though, is how to apply a venture-like mindset to something as hard to scale as a sense of belonging.

Other lessons:

Image Credits: Dual Dual (opens in a new window) / Getty Images

Deal of the week

Parthean recently raised $1.1 million at $12 million valuation to build a personal finance company that educates users, and helps them track their finances at the same time. The big vision behind it, per co-founder and CEO Arman Hezarkhani, is the idea of pro-active learning.

“Anyone who tells you that people want to learn, largely they are wrong,” he said. “[Founders] want to believe in the best of humanity and that people are going to dedicate time to wanting to learn something, but we always come back to this vitamin versus painkiller problem.” A big area where this exists prominently is in finance, he argues, leaving consumers in a spot where they need a financial platform that helps them when they have a fever (overspend) instead of when they’re feeling ambitious (after their New Year’s resolution).

Here’s why it’s important: By combining edtech and fintech, Parthean has an opportunity to track a metric that traditional education companies are unable to measure: connection rates. Part of Parthean’s progress is measured by whether users, after they complete a crypto course, end up doing the action item that’s tacked onto the end of the lesson, whether it’s setting up a crypto wallet on Coinbase or growing a credit score.

It can only do that because it has your spending information, but that sort of integration could lead to fascinating outcomes. It’s less about consumption, and more about creation.

Honorable mentions:

Financial risk concept with dollar sign pit and footprints on blue background. 3D Rendering
Image Credits: Peshkova (opens in a new window) / Getty Images

In the DMs

  • Hustle Fund is raising a $50 million third fund, per SEC filings. This would be Hustle Fund’s second swing at an investment fund of this size, with its second fund ultimately missing the mark and closing at $30 million.
  • Clubhouse is building out a child safety team, which could work on “establishing new investigation procedures, developing new safety features or researching the latest child safety regulations,” per a job listing. The social audio platform, which has attracted significant investor and user interest, has been scrutinized for its inaction on the moderation front, giving the hiring goals likely more haste than usual.
  • Y Combinator wants to invest more in software tooling for its admissions process, both from a platform perspective for applicants and for a triage flow so reviewers can wade through the data set to find signals. That’s good, given Y Combinator’s batch size admissions and the fact that there are only five people on the admissions team.
  • Speaking of YC, its favorite competitor On Deck appears to be taking another swing: On Deck Daily, a forum for techies to chat (or, if you really think about it, a Hacker News competitor). It’s also building a Startup School.

Across the week

Equity, the tech news podcast I co-host alongside Alex Wilhelm and Mary Ann Azevedo, is going live! Join us for a virtual, live recording of our show on February 10th — tickets are free, puns will come at the cost of our producers’ sanity.

Seen on TechCrunch

How one founder is putting the power of home ownership back in the hands of actual homeowners

Atlassian acquires Percept.AI

10,000 subscribers later, This Week in Fintech has a venture fund

Joby Aviation wants to conduct dramatic eVTOL flights over San Francisco Bay

Seen on TechCrunch+

Why Robinhood is getting hammered today

Hard cash and soft skills: How to successfully manage an acquisition

How our SaaS startup broke into the Japanese market without a physical presence

More tech drama, please

Dear Sophie: 3 questions about immigration and naturalization

Crypto pioneer David Chaum says web3 is ‘computing with a conscience’

Until next time,

N

More TechCrunch

Slack CEO Denise Dresser Speaking At TechCrunch Disrupt 2024

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Apple kicked off its weeklong Worldwide Developers Conference (WWDC 2024) event today with the customary keynote at 1 p.m. ET/10 a.m. PT. The presentation focused on the company’s software offerings…

Watch the Apple Intelligence reveal, and the rest of WWDC 2024 right here

The TechCrunch the team runs down all of the biggest news from the Apple WWDC 2024 keynote in an easy-to-skim digest.

Here’s everything Apple announced at the WWDC 2024 keynote, including Apple Intelligence, Siri makeover

Apple’s SDKs (software development kits) have been updated with a variety of new APIs and frameworks.

Apple brings Apple Intelligence to developers

Older iPhones or iPhone 15 users won’t be able to use these features.

Apple Intelligence features will be available on iPhone 15 Pro and devices with M1 or newer chips

Soon, Siri will be able to tap ChatGPT for “expertise” where it might be helpful, Apple says.

Apple brings ChatGPT to its apps, including Siri

Apple Intelligence will have an understanding of who you’re talking with in a messaging conversation.

Apple debuts AI-generated … Bitmoji

To use InSight, Apple TV+ subscribers can swipe down on their remote to bring up a display with actor names and character information in real time.

Apple TV+ introduces InSight, a new feature similar to Amazon’s X-Ray, at WWDC 2024

Siri is now more natural, more relevant and more personal — and it has new look.

Apple gives Siri an AI makeover

The company has been pushing the feature as integral to all of its various operating system offerings, including iOS, macOS and the latest, VisionOS.

Apple Intelligence is the company’s new generative AI offering

In addition to all the features you can find in the Passwords menu today, there’s a new column on the left that lets you more easily navigate your password collection.

Apple is launching its own password manager app

With Smart Script, Apple says it’s making handwriting your notes even smoother and straighter.

Smart Script in iPadOS 18 will clean up your handwriting when using an Apple Pencil

iOS’ perennial tips calculating app is finally coming to the larger screen.

Calculator for iPad does the math for you

The new OS, announced at WWDC 2024, will allow users to mirror their iPhone screen directly on their Mac and even control it.

With macOS Sequoia, you can mirror your iPhone on your Mac

At Apple’s WWDC 2024, the company announced MacOS Sequoia.

Apple unveils MacOS Sequoia

“Messages via Satellite,” announced at Apple’s WWDC 2024 keynote, works much like the SOS feature does.

iPhones will soon text via satellite

Apple says the new design will lead to less time searching for photos.

Apple revamps its Photos app for iOS 18

Users will be able to lock an app when they hand over their phone.

iOS 18 will let you hide and lock apps

Apple’s WWDC 2024 keynote was packed, including a number of key new updates for iOS 18. One of the more interesting additions is Tap to Cash, which is more or…

Tap to Cash lets you pay by touching iPhones

In iOS 18, Apple will now support long-requested functionality, like the ability to set app icons and widgets wherever you want.

iOS 18 will finally let you customize your icons and unlock them from the grid

As expected, this is a pivotal moment for the mobile platform as iOS 18 is going to focus on artificial intelligence.

Apple unveils iOS 18 with tons of AI-powered features

Apple today kicked off what it promised would be a packed WWDC 2024 with a handful of visionOS announcements. At the top of the list is the ability to turn…

visionOS can now make spatial photos out of 3D images

The Apple Vision Pro is now available in eight new countries.

Apple to release Vision Pro in international markets

VisionOS 2 will come to Vision Pro as a free update later this year.

Apple debuts visionOS 2 at WWDC 2024

The security firm said the attacks targeting Snowflake customers is “ongoing,” suggesting the number of affected companies may rise.

Mandiant says hackers stole a ‘significant volume of data’ from Snowflake customers

French startup Kelvin, which uses computer vision and machine learning to make it easier to audit homes for energy efficiency, has raised $5.1M.

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Dubai-based fractional property investment platform Stake has raised $14 million in Series A funding.

Stake raises $14M to bring its fractional property investment platform to Saudi Arabia, Abu Dhabi

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