Startups

Push Security launches to make SaaS sprawl and shadow IT safer

Comment

Image Credits: Push Security

Software-as-a-service (SaaS) has emerged as a pan-industry force by just about every estimation. SaaS has been bucking many of the venture slowdown trends, while data from Gartner indicates that SaaS constituted the lion’s share ($123 billion) of cloud end-user spending ($332 billion) last year.

But the pervasiveness of SaaS, and ease-of-access ushered in by the broader cloud movement, has created a beast that has come to be known as SaaS sprawl, with some companies accessing as many as 200 applications via the browser. Such stats bode well for any up-and-coming SaaS startup, but for companies that use the software, it raises a number of important security questions — how do they keep on top of things, and ensure that their employees are adopting strong security hygiene?

This is something that London-based Push Security is setting out to solve, with a platform that enables employees to use whatever SaaS apps they need for their jobs, without compromising basic security principles.

“Like it or not, SaaS apps now form part of a company’s infrastructure, but many don’t even know what does and doesn’t exist, and it’s growing continuously,” Push Security co-founder and CEO Adam Bateman told TechCrunch.

The company officially launches out of stealth today with $4 million in seed funding led by Decibel, with participation from notable angels including Duo Security co-founder Jon Oberheide.

How it works

The initial setup involves connecting Push Security to Office 365 or Google Workspace, which imports the company’s employee profiles and reviews their security status.

“This is our starting point because then the platform knows who it needs to initiate conversations with,” Bateman said.

Push then prompts employees to install a browser extension, which serves to identify the extent of a company’s SaaS sprawl — and any security issues therein.

Managers or IT personnel can see all SaaS across the company in a dashboard, along with the number of users. This data is also presented in individual employee dashboards, showing exactly who is using what SaaS and the browsers they are using to access it, while highlighting instances where they are using the same password across multiple services.

Employee SaaS dashboard. Image Credits: Push Security

Push can identify all the SaaS apps and associated security issues, such as weak or repeated username and password logins, as well as any third-party integrations, extensions and bots that workers have enabled in those applications.

Using chatbot-style prompts that can be integrated into communication tools such as Slack, Push can guide users through important security procedures such as setting up two-factor authentication (2FA), or prompting them to improve their passwords or activate specific security settings within an app.

Push Security prompt. Image Credits: Push Security

Shadow IT

The core underlying problem that Push is looking to fix is what is known as “shadow IT,” which is when employees use software and systems without explicit approval from IT — it’s a practice that has become much easier in the world of SaaS.

Indeed, it has become much harder for IT and security teams to vet and scrutinize every application an employee wants to use to get their job done, given that they can sign up for just about any piece of software. And usually it’s well-intentioned, for example a worker might just want to trial a SaaS application as a precursor to convincing the powers-that-be that it’s worth investing in. But when they do that of their own volition, it often means weak passwords and a failure to activate any form of security controls such as 2FA.

In practice, this could mean that marketing teams test-driving third-party social media management tools could inadvertently jeopardise the company’s Twitter and Facebook accounts, or admins could dabble with mobile device management (MDM) software and create an easy inroad for hackers to deploy malware to mobile devices across the workforce.

While it’s true that companies can go some way toward preventing this by enforcing strict IT policies and oversight, it’s never completely fool-proof — and it’s not always entirely productive, either.

“It frustrates your employees who want to use their preferred tools and features,” Bateman said. “And moreover, if your competitors are allowing more SaaS in their companies, their employees are able to work faster and get products and features out the door quicker than yours can. You’re essentially hamstringing your employees from being as productive as they could be.”

While there are other shadow IT discovery tools on the market, they are generally all about giving IT and security teams the data to restrict SaaS usage. Push is designed to support SaaS usage, and make it more secure.

“To us, the key thing is that by working directly with the employees, we can build mutual trust over time and let them continue to freely adopt the tools they want without raising alarm bells from their security team,” Bateman said. “The security team will know employees are logging in securely and being responsible with their SaaS use, and they won’t have to be a blocker or an enforcer anymore. Win-win.”

The story so far

All three co-founders hail from another security company called MWR Infosecurity, which F-Secure acquired in a $106 million deal four years ago. Some 18 months later, the trio departed to launch Push Security without a specific idea in mind — the plan was simply to figure out what problem they were going to tackle after conducting some market research. And in March last year, they soft-launched an MVP and invited people into an early access preview.

“This was simply to allow us to have more meaningful conversations, hone in on the exact problem we were going to solve, and test our market messaging to understand what would resonate and bring people into the app,” Bateman said.

Last August, they set about trying to raise capital, and closed a $4 million seed round of funding, though they elected to only announce that today, alongside the platform’s full launch.

The underlying ethos — enlisting the help of employees in securing a company’s infrastructure — is shared by other companies. Kolide, for example, recently raised $17 million to bring a more user-focused approach to device security, such as prompting users if their laptop is running out of disk space, or customer data export files are sitting untouched in the downloads folder. And the general idea with Push is the same — security by cooperation, rather than diktat.

“We are strong advocates that security teams ‘enforcing and blocking’ employees is a thing of the past,” Bateman said. “Today, security is about enabling the business and its employees to move fast, safely and securely.”

The founders are well-accustomed to providing security support and services to some of the world’s biggest companies in their previous roles, but with Push it’s all about bringing the type of user-centric security that larger enterprises are already deploying internally to smaller businesses. While it wasn’t at liberty to divulge any early customer names, it did say that it was working with businesses across fintech, security, insurance, pharmaceutical and retail, among others.

“We spent our lives securing large enterprises so wanted to focus on taking security to the [other] 99%,” Bateman said. “We built this so that it’s accessible to SMEs and companies with fewer than 2,000 employees. But we are getting interest from larger companies as well. The cool thing to us is that we’ve got companies with 16,000 employees down to those with just 10-12 employees, which means we’re accessible to everyone trying to solve these problems.”

More TechCrunch

Featured Article

DEI backlash: Stay up-to-date on the latest legal and corporate challenges

It’s clear that this year will be a turning point for DEI.

28 mins ago
DEI backlash: Stay up-to-date on the latest legal and corporate challenges

The keynote will be focused on Apple’s software offerings and the developers that power them, including the latest versions of iOS, iPadOS, macOS, tvOS, visionOS and watchOS.

Watch Apple kick off WWDC 2024 right here

Hello and welcome back to TechCrunch Space. Unfortunately, Boeing’s Starliner launch was delayed yet again, this time due to issues with one of the three redundant computers used by United…

TechCrunch Space: China’s victory

The court ruling said that Fearless Fund’s Strivers Grant likely violates the Civil Rights Act of 1866, which bans the use of race in contracts.

An appeals court rules that VC Fearless Fund cannot issue grants to Black women, but the fight continues

Instagram Threads is rolling out the ability for users to signal which sort of posts they wanted to see more or less of by swiping.

You can now customize your For You feed on Threads using swipes

The Japanese billionaire who commissioned SpaceX for a private mission around the moon on a Starship rocket has abruptly canceled the project, citing ongoing uncertainties around when the launch vehicle…

Japanese billionaire pulls plug on private ‘dearMoon’ lunar Starship mission

Malicious actors are abusing generative AI music tools to create homophobic, racist, and propagandic songs — and publishing guides instructing others how to do so. According to ActiveFence, a service…

People are using AI music generators to create hateful songs

As WWDC 2024 nears, all sorts of rumors and leaks have emerged about what iOS 18 and its AI-powered apps and features have in store.

What to expect from Apple’s AI-powered iOS 18 at WWDC

Dallas is the second city that Cruise is easing its way back into after pulling its entire U.S. fleet late last year.

GM’s Cruise is testing robotaxis in Dallas again

Featured Article

After raising $100M, AI fintech LoanSnap is being sued, fined, evicted

The company has been sued by at least seven creditors, including Wells Fargo.

5 hours ago
After raising $100M, AI fintech LoanSnap is being sued, fined, evicted

Featured Article

Sonos Ace review: A high-priced contender

The Ace are a contender in a crowded market, but they’re still in search of that magic bullet to truly let them stand out from the pack.

5 hours ago
Sonos Ace review: A high-priced contender

The change would see Instagram becoming more like the free version of YouTube, which requires users to view ads before and in the middle of watching videos.

Instagram confirms test of ‘unskippable’ ads

Commerce platform Shopify has acquired Checkout Blocks, allowing Shopify Plus merchants to make no-code customizations in their checkout to enhance customer experience and potentially boost sales.  Checkout Blocks, which debuted…

Shopify acquires Checkout Blocks, a checkout customization app

After the Digital Markets Act (DMA) forced Apple to allow third-party app stores for iOS in Europe, several developers have launched alternative stores, like the AltStore and MacPaw’s Setapp (currently…

Aptoide launches its alternative iOS game store in the EU

Time is relentless and, right now, it’s no friend to procrastination-prone early-stage startup founders. The application window for Startup Battlefield 200 (SB 200) at TechCrunch Disrupt 2024 slams shut in…

One week left: Apply to TC Disrupt Startup Battlefield 200

Cloudera, the once high-flying Hadoop startup, raised $1 billion and went public in 2018 before being acquired by private equity for $5.3 billion in 2021. Today, the company announced that…

Cloudera acquires Verta to bring some AI chops to its data platform

The global spend management sector is experiencing a tailwind of sorts. North America is arguably the biggest market in this space, but spend management companies have seen demand rise across…

Spend management startup SiFi raises $10M to grow further in Saudi Arabia

Neural Concept lets designers model how components will perform before they can be manufactured.

Swiss startup Neural Concept raises $27M to cut EV design time to 18 months

The StrictlyVC roadtrip continues! Coming off of sold-out events in London, Los Angeles, and San Francisco, we’re heading to Washington, D.C. for a cozy-vc-packed, evening at the Woolly Mammoth Theatre…

Don’t miss StrictlyVC in DC next week

X will now allow users to post consensually produced NSFW content as long as it is prominently labeled as such.

X tweaks rules to formally allow adult content

Ashby consolidates existing talent acquisition tools and leans heavily on AI to automate the more repetitive steps in the recruitment pipeline.

Ashby injects recruiting with a dose of AI

Spotify has announced it’s hiking subscriptions for customers in the U.S., the second such price increase in the space of a year. The music-streaming giant reports that premium pricing will…

Spotify to increase premium pricing in the US to $11.99 per month

Monzo has announced its 2024 financial results, revealing its first full-year pre-tax profit. The company also confirmed that it’s in the early stages of expanding into the broader European market…

UK neobank Monzo reports first full (pre-tax) profit, prepares for EU expansion with Dublin hub

Featured Article

Inside Apple’s efforts to build a better recycling robot

Last week, TechCrunch paid a visit to Apple’s Austin, Texas, manufacturing facilities. Since 2013, the company has built its Mac Pro desktop about 20 minutes north of downtown. The 400,000-square-foot facility sits in a maze of industry parks, a quick trip south from the company’s in-progress corporate campus. In recent years, the capital city has…

14 hours ago
Inside Apple’s efforts to build a better recycling robot

Early attempts at making dedicated hardware to house artificial intelligence smarts have been criticized as, well, a bit rubbish. But here’s an AI gadget-in-the-making that’s all about rubbish, literally: Finnish…

Binit is bringing AI to trash

Temasek has previously invested in Lenskart, and this new funding follows a $500 million investment by the Abu Dhabi Investment Authority last year.

Temasek, Fidelity buy $200M stake in Lenskart at $5B valuation

Less than one year after its iOS launch, French startup ten ten has gone viral with a walkie talkie app that allows teens to send voice messages to their close…

French startup ten ten reinvents the walkie-talkie

Featured Article

Unicorn-rich VC Wesley Chan owes his success to a Craigslist job washing lab beakers

While all of Wesley Chan’s success has been well-documented over the years, his personal journey…not so much. Chan spoke to TechCrunch about the ways his life impacts how he invests in startups.

1 day ago
Unicorn-rich VC Wesley Chan owes his success to a Craigslist job washing lab beakers

Presumptive Republican presidential nominee Donald Trump now has an account on the short-form video app that he once tried to ban. Trump’s TikTok account, which launched on Saturday night, features…

Trump takes off on TikTok

With fewer than 400,000 inhabitants, Iceland receives more than its fair share of tourists — and of venture capital.

Iceland’s startup scene is all about making the most of the country’s resources