Featured Article

Glass rethinks the smartphone camera through an old-school cinema lens

Prepare to undergo anamorphosis

Comment

CG render of a phone with a prototype anamorphic lens.
Image Credits: Glass

Smartphone cameras have gotten quite good, but it’s getting harder and harder to improve them because we’ve pretty much reached the limit of what’s possible in the space of a cubic centimeter. Glass is a startup looking to fundamentally change how the camera works, using a much bigger sensor and an optical trick from the depths of filmmaking: anamorphic lenses.

It may not be obvious that cameras won’t get better, since we’ve seen such advances in recent generations of phones. But we’ve used up all the slack left in this line, as it were.

To improve the image, you need a bigger sensor, better lens or some kind of computational wizardry. Unfortunately, sensors can’t get much bigger because they’d need bigger lenses to match. And lenses can’t get bigger because there’s just no room for them in the phone body, even when you “fold” the camera. Meanwhile, computational photography is great, but there’s only so much it can do — stacking a few images to get better dynamic range or depth information is good, but you reach a point of diminishing returns pretty quickly.

“The limitations used to be about price, but now it’s size,” explained Glass co-founder and CEO Ziv Attar, who has worked in mobile imaging for over a decade, including at Apple. The other co-founder, Tom Bishop, also worked at Apple, the two of them working on creating Portrait Mode and likely chafing at the limitations of traditional camera design.

“Up to 5 years ago they just made the lens wider, then they started making the sensor bigger,” Attar said. “Then you throw algorithms at it to reduce noise, but even that is reaching its limits; pretty soon it will be pure hallucination [i.e. AI-generated imagery]. Night mode takes exposure stacking to extremes — it deals very nicely with the lack of photons, but if you zoom in it starts to look very weird and fake.”

“The phone screen kind of deceives us,” he continued. “If you let a regular person compare an iPhone 12 and 13, they won’t see the difference — but compared to a pro camera, anyone can tell. And if you can see the difference, there’s a lot of work to do.”

So what is that work, exactly? Attar has decided that of these various conundrums, the only one that makes sense to change is the lens. True, it can’t get any bigger — but only if you’re using a normal, symmetrical lens assembly. But why should we? They gave up on that constraint a century ago in cinema.

Anamorphic evolution

A CG image showing examples of anamorphic (top) and traditional symmetric lenses and the resulting internal image size..
A CG image showing examples of anamorphic (top) and traditional symmetric lenses and the resulting internal image size. Image Credits: Glass

Films weren’t always widescreen. Originally they were more likely to be approximately the shape of a 35mm film frame, for obvious reasons. If you matted out the top and bottom, you could project a widescreen image, which people liked — but you were basically just zooming in on a part of the film, which you paid for in detail. But a technique first tested in the ’20s soon solved the problem.

Anamorphic lenses squeeze a wide field of view from the sides so it fits in the film frame, and when projected using an anamorphic projector, the process was reversed — the image is stretched back out to the desired aspect ratio. There are a few interesting optical effects introduced but… if I describe them you’ll never be able to un-see them in content, so I’ll forbear.

The lens system proposed by Glass isn’t quite the same, but it uses similar principles and unusually shaped lenses. It started from the fundamental idea of how to add a larger sensor. Simply making a larger square would necessitate a larger lens, which we can’t do — but what if you made the sensor longer, as in a rectangle? Well, you’d need a longer, rectangular lens too. The anamorphic technique means you can capture and project a larger but distorted image, then convert it to the right aspect ratio in the image processor. (The process isn’t exactly analogous to the film technique but it uses the same principles.)

How much larger an image are you able to capture? Well, an iPhone 13’s main camera has a sensor about 7×5 millimeters, so 35 square mm total. Glass’s prototype uses a sensor that’s about 24×8 mm: about 192 square mm, 5-6 times larger, with a commensurate increase to megapixels. Here’s a little chart for casual reference:

Image Credits: Devin Coldewey / TechCrunch

Considering the fanfare that generally accompanies increasing a phone’s sensor size by 15 or 20 percent, that’s an enormous leap.

But Attar explained that the way they measure it, it’s even more. If you were to expand the image to the correct aspect ratio, it would actually be twice as tall: 24x16mm, just shy of the APS-C standard in DSLRs but well above the Micro Four Thirds and 1″ sensors also common (and highly performant) in mirrorless cameras. That leads to the company’s claim of having 11 times the “imaging area” of an iPhone. The evaluation of these metrics is a non-trivial process I’m not equipped to do, but truthfully either one would be a game-changing upgrade for a phone.

Bigger, brighter and a bit weirder

There are benefits and drawbacks to this process. The most important one is an immense increase in light gathering and resolving power. More light means better exposures in general and better shots in challenging conditions — no need for a fancy machine learning powered multi-exposure night mode if you can just… see things. And there is far, far more detail in images compared with those from ordinary smartphones.

Images from an iPhone 12 Max (left) and Glass prototype. Image Credits: Glass

Note that the limited example above is just that — it’s hard to do apples-to-apples comparisons when the focal lengths, image processing and output resolution are so different (not to mention my cropping and re-encoding), but at the very least you can see that a great deal of detail is added even in this non-optimal presentation. The full-size original images are available here: iPhone, Glass.

An example of a very low-light exposure — iPhone left, Glass right. Image Credits: Glass

Because of the larger sensor and the nature of the glass, you also get natural bokeh, or background blur. Portrait mode is of course a favorite among smartphone users, but even the best methods of simulating bokeh are far from perfect. The same effect Apple painstakingly simulated lenses to achieve occurs naturally on the Glass prototype, just as it would on a larger digital camera. And there’s no chance of the kind of weird mistake you see in the AI-segmented images, which often clip out hair and other details, or fail to achieve the depth effect in subtler ways.

Example image showing portrait mode on an iPhone (left) and the unprocessed Glass shot, which lacks the smoothing and artifacts of the manipulated one. Image Credits: Glass

While there would be no optical zoom, Attar pointed out that zooming in by cropping (i.e. digital zoom) on a Glass system would let you zoom in more than most optical zooms out there, and you’d still have more light and pixels than the competition. I’m not normally one to let “digital zoom is fine” claims live, but in this case the sheer size of the lens and sensor more than make up for it.

These benefits, though briefly stated, are more than considerable. The improvement to light and detail puts it way out in front of the best cameras out there. (And while the smallest details may escape your notice on a small screen, a bad exposure is noticeable at any size.)

Drawbacks are mainly to do with the complexities of operating a camera that’s totally optically different from a traditional one. The mechanisms for autofocus are different (anamorphic focus is notoriously complex) and there are plenty of distortions and aberrations that need to be corrected for — symmetrical lenses at this size also have distortion and degradation, but of a different type.

“[Distortions] are all constrained during design such that we know in advance that we can correct for them,” said Attar. “It’s an iterative process but we did kick start development of a custom dedicated software tool to co-optimize lens parameters and neural network variables.” In other words they didn’t design anything they couldn’t correct for.

One effect I find disorientating but perhaps others will decide is trivial is the shape of the bokeh. Normally out of focus highlights blur out into little translucent discs, but in the Glass system they resolve into a gradient of ovals and chubby crescents.

Example image showing background blur behind a plant stem.
Image Credits: Glass

To my neurotic eye that just isn’t right. It’s… unnatural. But I also can’t not notice vignetted bokeh due to french flags in film and TV (don’t look it it up — this too is everywhere and you can’t unsee it). And anyway films shot in anamorphic show similar bokeh distortion, so it’s actually quite common, just not in still images and smartphone shots.

I assumed there would be drawbacks due to the need to stretch the image digitally — that sort of thing if done poorly can lead to moiré and other unwanted artifacts. But Attar said it’s remarkably straightforward to train a model to do it so that no one can tell the difference except pixel peepers: “We trained networks to apply 1-D super-resolution based on information from the other axes. After we apply our algorithm it looks like it came from a full APS-C sensor, in field of view and resolution.”

That will all have to be verified by reviewers and camera experts when there’s a production version, but the theory seems sound and the early results are more than promising.

Right now the company has moved on from standalone prototypes to a third-generation phone factor device that shows how the tech will fit into pretty much any chassis on the market. There’s nothing exotic about it other than the optical qualities, Attar said, so although it won’t be as cheap to manufacture as today’s off-the-shelf camera and image processing units, it can be made just as easily. As he noted, price is hardly an option any more, and if one company can make a huge leap in camera quality they can capture a large chunk of the market.

“We have to convince a phone maker to basically ditch the old technology,” said Attar. “We’re seeing nice feedback. The only challenge is doing it in a reasonable time. I’m not saying there’s no risk. But a lot of us had good jobs at big companies — we didn’t leave our fancy salaries at Apple to work on some BS thing. We had a plan from the beginning.”

Even if an agreement was struck now with a big mobile manufacturer, it would take a year and half or two years to get to market. “But we have to start somewhere,” he concluded.

Glass has raised $2.2 million in seed funding, led by LDV Capital and a collection of angel investors. Of course that’s not meant to cover the cost of manufacturing, but now that the company is leaving the lab it will need operating cash to commercialize even should a major manufacturer make a commitment. Greg Gilley, formerly Apple’s VP of cameras and photos, and MIT Media lab’s Ramesh Raskar joined as advisors, rounding out a team investors are likely to have a lot of confidence in.

If the Glass approach catches on, expect to hear about other companies claiming to have invented it in a little less than two years.

More TechCrunch

TechCrunch Disrupt 2024 in San Francisco is the must-attend event for startup founders aiming to make their mark in the tech world. This year, founders have three exciting ways to…

Three ways founders can shine at TechCrunch Disrupt 2024

Google’s newest startup program, announced on Wednesday, aims to bring AI technology to the public sector. The newly launched “Google for Startups AI Academy: American Infrastructure” will offer participants hands-on…

Google’s new startup program focuses on bringing AI to public infrastructure

eBay’s newest AI feature allows sellers to replace image backgrounds with AI-generated backdrops. The tool is now available for iOS users in the U.S., U.K., and Germany. It’ll gradually roll…

eBay debuts AI-powered background tool to enhance product images

If you’re anything like me, you’ve tried every to-do list app and productivity system, only to find yourself giving up sooner than later because sooner than later, managing your productivity…

Hoop uses AI to automatically manage your to-do list

Asana is using its work graph to train LLMs with the goal of creating AI assistants that work alongside human employees in company workflows.

Asana introduces ‘AI teammates’ designed to work alongside human employees

Taloflow, an early stage startup changing the way companies evaluate and select software, has raised $1.3M in a seed round.

Taloflow puts AI to work on software vendor selection to reduce cost and save time

The startup is hoping its durable filters can make metals refining and battery recycling more efficient, too.

SiTration uses silicon wafers to reclaim critical minerals from mining waste

Spun out of Bosch, Dive wants to change how manufacturers use computer simulations by both using modern mathematical approaches and cloud computing.

Dive goes cloud-native for its computational fluid dynamics simulation service

The tension between incumbents and fintechs has existed for decades. But every once in a while, the two groups decide to put their competition aside and work together. In an…

When foes become friends: Capital One partners with fintech giants Stripe, Adyen to prevent fraud

After growing 500% year-over-year in the past year, Understory is now launching a product focused on the renewable energy sector.

Insurance provider Understory gets into renewable energy following $15M Series A

Ashkenazi will start her new role at Google’s parent company on July 31, after 23 years at Eli Lilly.

Alphabet’s brings on Eli Lilly’s Anat Ashkenazi as CFO

Tobiko aims to reimagine how teams work with data by offering a dbt-compatible data transformation platform.

With $21.8M in funding, Tobiko aims to build a modern data platform

In 1816, French physician René Laennec invented an instrument that allowed doctors to listen to human hearts and lungs. That device — a stethoscope — eventually evolved from a simple…

Eko Health scores $41M to detect heart and lung disease earlier and more accurately

The number of satellites on low Earth orbit is poised to explode over the coming years as more mega-constellations come online, and it will create new opportunities for bad actors…

DARPA and Slingshot build system to detect ‘wolf in sheep’s clothing’ adversary satellites

SAP sees WalkMe’s focus on automating contextual, in-app support as bringing value to its own enterprise customers.

SAP to acquire digital adoption platform WalkMe for $1.5B

The National Democratic Alliance (NDA) has emerged victorious in India’s 2024 general election, but with a smaller majority compared to 2019. According to post-election analysis by Goldman Sachs, JP Morgan,…

Modi-led coalition’s election win signals policy continuity in India – but also spending cuts

Featured Article

A comprehensive list of 2024 tech layoffs

The tech layoff wave is still going strong in 2024. Following significant workforce reductions in 2022 and 2023, this year has already seen 60,000 job cuts across 254 companies, according to independent layoffs tracker Layoffs.fyi. Companies like Tesla, Amazon, Google, TikTok, Snap and Microsoft have conducted sizable layoffs in the…

18 hours ago
A comprehensive list of 2024 tech layoffs

Featured Article

What to expect from WWDC 2024: iOS 18, macOS 15 and so much AI

Apple is hoping to make WWDC 2024 memorable as it finally spells out its generative AI plans.

19 hours ago
What to expect from WWDC 2024: iOS 18, macOS 15 and so much AI

We just announced the breakout session winners last week. Now meet the roundtable sessions that really “rounded” out the competition for this year’s Disrupt 2024 audience choice program. With five…

The votes are in: Meet the Disrupt 2024 audience choice roundtable winners

The malicious attack appears to have involved malware transmitted through TikTok’s DMs.

TikTok acknowledges exploit targeting high-profile accounts

It’s unusual for three major AI providers to all be down at the same time, which could signal a broader infrastructure issues or internet-scale problem.

AI apocalypse? ChatGPT, Claude and Perplexity all went down at the same time

Welcome to TechCrunch Fintech! This week, we’re looking at LoanSnap’s woes, Nubank’s and Monzo’s positive milestones, a plethora of fintech fundraises and more! To get a roundup of TechCrunch’s biggest…

A look at LoanSnap’s troubles and which neobanks are having a moment

Databricks, the analytics and AI giant, has acquired data management company Tabular for an undisclosed sum. (CNBC reports that Databricks paid over $1 billion.) According to Tabular co-founder Ryan Blue,…

Databricks acquires Tabular to build a common data lakehouse standard

ChatGPT, OpenAI’s text-generating AI chatbot, has taken the world by storm. What started as a tool to hyper-charge productivity through writing essays and code with short text prompts has evolved…

ChatGPT: Everything you need to know about the AI-powered chatbot

The next few weeks could be pivotal for Worldcoin, the controversial eyeball-scanning crypto venture co-founded by OpenAI’s Sam Altman, whose operations remain almost entirely shuttered in the European Union following…

Worldcoin faces pivotal EU privacy decision within weeks

OpenAI’s chatbot ChatGPT has been down for several users across the globe for the last few hours.

OpenAI fixes the issue that caused ChatGPT outage for several hours

True Fit, the AI-powered size-and-fit personalization tool, has offered its size recommendation solution to thousands of retailers for nearly 20 years. Now, the company is venturing into the generative AI…

True Fit leverages generative AI to help online shoppers find clothes that fit

Audio streaming service TuneIn is teaming up with Discord to bring free live radio to the platform. This is TuneIn’s first collaboration with a social platform and one that is…

Discord and TuneIn partner to bring live radio to the social platform

The early victors in the AI gold rush are selling the picks and shovels needed to develop and apply artificial intelligence. Just take a look at data-labeling startup Scale AI…

Scale AI founder Alexandr Wang is coming to Disrupt 2024

Try to imagine the number of parts that go into making a rocket engine. Now imagine requesting and comparing quotes for each of those parts, getting approvals to purchase the…

Engineer brothers found Forge to modernize hardware procurement