Startups

In the race for tech talent, the US should look to Mexico

Comment

Image of US and Mexican flags on a tech background.
Image Credits: photoman (opens in a new window) / Getty Images

Gustavo Parés

Contributor
Gustavo Parés is CEO of NDS Cognitive Labs, a leader in cognitive computing and AI business solutions. A professor at Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), he’s partnered with Microsoft, IBM and Google to deliver digital transformation and cognitive technology services.

More posts from Gustavo Parés

The global tech sector is booming, and as technologies like cloud and AI accelerate their growth, the demand for tech talent outpaces supply globally. Specifically, the U.S. tech sector has seen unprecedented growth in recent years, with four tech firms reaching a $1 trillion market cap by the beginning of 2020 — all of which have seen double-digit growth since achieving a 13-digit valuation pre-pandemic.

One of the major factors in the growth and adoption of tech in the U.S. is the increasing focus on software as a service and broader digital transformations across industry sectors, which have accelerated due to the COVID-19 pandemic. As such, there is an insatiable appetite for quality tech talent in the U.S., with projections showing an 11% increase by 2029 from 2019 numbers, which amounts to over half a million new jobs.

Given that the U.S. produces only about 65,000 computer science graduates, there is a vast deficit in the tech talent market, which materialized as over 900,000 unfilled IT and related positions in 2019 alone. The problem is so vast that more than 80% of U.S. employers stated that recruiting for tech talent is a top business challenge, according to a survey by top HR consulting firm Robert Half.

Demand increasing for Mexican tech talent

Mexico’s tech talent can help to fill the gaps left in a hypercompetitive U.S. market for tech workers. Unlike the U.S., 20% of Mexican college graduates have relevant engineering degrees, amounting to over 110,000 per year, far surpassing the U.S. in technical talent. Investors and tech firms have noticed and are increasing operations in Mexico.

Some have referred to the cities of Monterrey and Guadalajara as the “Silicon Valley of Latin America,” and while their tech sectors are also seeing tremendous growth, the pace falls short of Mexico’s talent production, leading to a surplus of highly trained and capable individuals in the tech sector. The cost of higher education in Mexico is far less than in the U.S., so we’re likely to see that talent surplus grow in the coming years.

Under current conditions, the U.S. has an incredible opportunity to capitalize on the surplus of tech talent in Mexico. Because tech jobs are more scarce than in the U.S., the cost of talent in Mexico is considerably less than in the U.S. or in Canada. In general, talent in Mexico can be two to three times cheaper than in the U.S. while still delivering outstanding quality and specialized experience.

More so than other Latin American countries, Mexico has the experience and economy to support a robust tech talent export ecosystem. In fact, Mexico City’s concentrated market is larger than the sum total of every other Spanish-speaking country in Latin America. Specifically, Mexico’s IT outsourcing industry has been growing at an annual rate of 10%-15% and is now considered the third-largest exporter of IT services.

What’s more, the U.S./Mexico relationship is seeing a refresh after several tumultuous years. With Mexico ranked No. 1 among U.S. trade partners, the political and economic mechanisms for investments and partnerships are in place. Technology leaders such as Cisco and Intel have already set up shop in Mexico, demonstrating confidence in the country’s ability to support tech and economic growth.

The benefits of proximity

Mexico provides a number of benefits that make drawing from its talent surplus easier and more efficient. For one, Mexico’s time zones align with those in the U.S., enabling real-time collaboration at times that work best for both parties. Compare this to the time difference in India, which is over 12 hours ahead of California’s Silicon Valley.

Beyond the time difference, there are also many cultural similarities that make working with Mexico the clear choice for IT outsourcing. For example, the U.S. is home to more than 41 million native Spanish speakers, and plus over 12 million bilingual Spanish speakers, making the U.S. the second-largest Spanish-speaking country after Mexico. While difficult to quantify, the number of consumer and cultural exports from Mexico to the U.S. also helps to build familiarity and solidarity between the two countries, which can only improve an already healthy relationship.

New geopolitical considerations favor U.S.-Mexico ties

The steady progression of America’s tech sector is now seen as a strategic priority at the federal level. Meanwhile, public and private sector decision-makers are more interested than ever in conducting business under favorable trade treaty terms with friendly governments amid a new climate of geopolitical uncertainty.

As the U.S. tech sector continues its explosive growth, technology companies in the U.S. will need to seek alternative means to supplement its in-demand tech workforce. Rather than turning to countries undergoing increased regulatory scrutiny, or distant talent bases requiring significant business travel, business leaders are looking to geographically close, diplomatically friendly nations. U.S. companies are finding Mexico’s status as a key business partner and strategic ally to be a massive value driver.

By 2030, the middle-class population in Mexico is expected to reach 95 million, placing it in the top 10 countries with the highest share of global middle-class consumption. As the middle class rises, so will companies to meet their consumer needs, and, as such, Mexico’s own tech sector will grow and require significantly more tech talent, reducing or potentially eliminating Mexico’s talent surplus.

This is evidenced by the uptick in Mexico-based technology companies, such as Mexican used-car startup Kavak, which recently hit a $4 billion valuation. Amid an exciting backdrop of skyrocketing tech valuations and potential, the U.S. tech sector should look to Mexico as a key growth market and technology partner. The time is now for the U.S. to tap into the surplus of quality tech talent in Mexico.

Founders who don’t properly vet VCs set up both parties for failure

More TechCrunch

Featured Article

Bangladeshi police agents accused of selling citizens’ personal information on Telegram

Two senior police officials in Bangladesh are accused of collecting and selling citizens’ personal information to criminals on Telegram.

25 mins ago
Bangladeshi police agents accused of selling citizens’ personal information on Telegram

Carta, a once-high-flying Silicon Valley startup that loudly backed away from one of its businesses earlier this year, is working on a secondary sale that would value the company at…

Carta’s valuation will be cut by billions in an upcoming secondary sale

Boeing’s Starliner spacecraft has successfully delivered two astronauts to the International Space Station, a key milestone in the aerospace giant’s quest to certify the capsule for regular crewed missions.  Starliner…

Boeing’s Starliner overcomes leaks and engine trouble to dock with ‘the big city in the sky’

Rivian needs to sell its new revamped vehicles at a profit in order to sustain itself long enough to get to the cheaper mass market R2 SUV on the road.

Rivian’s path to survival is now remarkably clear

Featured Article

What to expect from WWDC 2024: iOS 18, macOS 15 and so much AI

Apple is hoping to make WWDC 2024 memorable as it finally spells out its generative AI plans.

7 hours ago
What to expect from WWDC 2024: iOS 18, macOS 15 and so much AI

In a research note, HSBC estimates that the Indian edtech giant Byju’s, once valued at $22 billion, is now worth nothing.

HSBC believes that $22 billion Byju’s is now worth zero

As WWDC 2024 nears, all sorts of rumors and leaks have emerged about what iOS 18 and its AI-powered apps and features have in store.

What to expect from Apple’s AI-powered iOS 18 at WWDC 2024

Apple’s annual list of what it considers the best and most innovative software available on its platform is turning its attention to the little guy.

Apple’s Design Awards highlight indies and startups

Meta launched its Meta Verified program today along with other features, such as the ability to call large businesses and custom messages.

Meta rolls out Meta Verified for WhatsApp Business users in Brazil, India, Indonesia and Colombia

Last year, during the Q3 2023 earnings call, Mark Zuckerberg talked about leveraging AI to have business accounts respond to customers for purchase and support queries. Today, Meta announced AI-powered…

Meta adds AI-powered features to WhatsApp Business app

TikTok is testing streaks that are similar to Snapchat’s in order to boost engagement, including how long people stay on the app.

TikTok is testing Snapchat-like streaks

Welcome back to TechCrunch Mobility — your central hub for news and insights on the future of transportation. Sign up here for free — just click TechCrunch Mobility! Your usual…

Inside Fisker’s collapse and robotaxis come to more US cities

New York-based Revel has made a lot of pivots since initially launching in 2018 as a dockless e-moped sharing service. The BlackRock-backed startup briefly stepped into the e-bike subscription business.…

Revel to lay off 1,000 staff ride-hail drivers, saying they’d rather be contractors anyway

Google says apps offering AI features will have to prevent the generation of restricted content.

Google Play cracks down on AI apps after circulation of apps for making deepfake nudes

The British retailers association also takes aim at Amazon’s “Buy Box,” claiming that Amazon manipulated which retailers were selected for the coveted placement.

UK retailers file a £1.1B collective action against Amazon over claims of data misuse

Featured Article

Rivian overhauled the R1S and R1T to entice new buyers ahead of cheaper R2 launch

Rivian has changed 600 parts on its R1S SUV and R1T pickup truck in a bid to drive down manufacturing costs, while improving performance of its flagship vehicles.  The end goal, which will play out over the coming year, is an existential one. Rivian lost about $38,784 on every vehicle…

10 hours ago
Rivian overhauled the R1S and R1T to entice new buyers ahead of cheaper R2 launch

Twitch has come up with a solution for the ongoing copyright issues that DJs encounter on the platform. The company announced Thursday a new program that enables DJs to stream…

Twitch DJs will now have to pay music labels to play songs in livestreams

Google said today it is partnering with RapidSOS, a platform for emergency first responders, to enable users to contact 911 through RCS (Rich Messaging Service).

Google partners with RapidSOS to enable 911 contact through RCS

Long before product-led growth became a buzzword, Atlassian offered free tiers for virtually all of its productivity and developer tools. Today, that mostly means free access for up to 10…

Atlassian now gives startups a year of free access

Featured Article

A social app for creatives, Cara grew from 40k to 650k users in a week because artists are fed up with Meta’s AI policies

Artists have finally had enough with Meta’s predatory AI policies, but Meta’s loss is Cara’s gain. An artist-run, anti-AI social platform, Cara has grown from 40,000 to 650,000 users within the last week, catapulting it to the top of the App Store charts. Instagram is a necessity for many artists,…

11 hours ago
A social app for creatives, Cara grew from 40k to 650k users in a week because artists are fed up with Meta’s AI policies

Google has developed a new AI tool to help marine biologists better understand coral reef ecosystems and their health, which can aid in conversation efforts. The tool, SurfPerch, created with…

Google looks to AI to help save the coral reefs

Only a few years ago, one of the hottest topics in enterprise software was ‘robotic process automation’ (RPA). It doesn’t feel like those services, which tried to automate a lot…

Tektonic AI raises $10M to build GenAI agents for automating business operations

SpaceX achieved a key milestone in its Starship flight test campaign: returning the booster and the upper stage back to Earth.

SpaceX launches mammoth Starship rocket and brings it back for the first time

There’s a lot of buzz about generative AI and what impact it might have on businesses. But look beyond the hype and high-profile deals like the one between OpenAI and…

Sirion, now valued around $1B, acquires Eigen as consolidation comes to enterprise AI tooling

Carlo Kobe and Scott Smith believed so strongly in the need for a debit card product designed specifically for Gen Zers that they dropped out of Harvard and Cornell at…

Kleiner Perkins leads $14.4M seed round into Fizz, a credit-building debit card aimed at Gen Z college students

A new app called MyGlimpact is intended not only to help people understand their environmental footprint, but why they shouldn’t feel guilty about it.

How many Earths does your lifestyle require?

Prolific Machines believes it has a way of transitioning away from molecules to something better: light.

Prolific Machines, with a $55M Series B, shines ‘light’ on a better way to grow lab proteins for food and medicine

It’s been 20 years since Shira Yevin, the lead singer of punk band Shiragirl drove a pink RV into the Vans Warped Tour grounds, the now-defunct punk rock festival notorious…

Punk singer Shira Yevin pushes for fair pay with InPink, a women-focused job marketplace

While the transport industry does use legacy software, many of these platforms are from an earlier era. Qargo hopes its newer technologies can help it leapfrog the competition.

Qargo raises $14M to digitize and decarbonize the trucking industry

When you look at how generative AI is being implemented across developer tools, the focus for the most part has been on generating code, as with GitHub Copilot. Greptile, an…

Greptile raises $4M to build an AI-fueled code base expert