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TechCrunch+ roundup: Cash management basics, proptech investor survey, visa interview prep

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Aerial view through the church spires looking at the downtown district as the sun rises.
Image Credits: Diane Bentley Raymond (opens in a new window) / Getty Images

A few years ago, I was driving in a rural area on the coast north of San Francisco and found myself low on gas. In fact, the fuel light was flashing urgently.

My cell phone couldn’t get a signal to direct me to the nearest gas station, so I put the engine in economy mode and drove on instinct. I knew the car had a reserve tank, but I had no idea how far it would take me.

Founders who don’t implement proper treasury management practices during a downturn are as foolhardy as I was that day — how far can your company go on fumes?

“Your cash reserves mean nothing if you aren’t able to access them in time to pay for your ongoing expenses,” writes Michael Dombrowski, corporate treasury adviser at Rho.

In a TC+ guest post, he shares the basic steps for creating a cash management plan for startups that have closed an extension or need to make the most out of their precious runway.


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TechCrunch+ is hiring for several roles, including a part-time desk editor who will help manage our guest contributor program.

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Thanks very much for reading, and have a great weekend.

Walter Thompson
Editorial Manager, TechCrunch+
@yourprotagonist

Treasury management should be top of mind for startup founders

Move over, operators — consultants are the new nontraditional VC

consultant, venture firms hand holding light bulb orange background
Image Credits: Getty Images

In the first half of this year, 30 funds received almost two-thirds of all new venture capital raised, according to PitchBook.

Nevertheless, Rebecca Szkutak found that several consulting firms that help early-stage startups get to the next level are now launching their own VC funds.

“Over the last two to three years we’ve been asked by a lot of founders to join their cap table,” said FNDR founder and CEO James Vincent.

“The founder wants us on the journey. We’ve spent time with them and shown great intimacy. We don’t do it with everybody.”

Move over, operators — consultants are the new nontraditional VC

Strategic warfare: How to hire and retain top analytics talent

Magnet attracting red cubes. retention
Image Credits: designer491 (opens in a new window) / Getty Images

Especially in the early days, non-technical founders are vulnerable when it comes to hiring technical employees. How can you tell if someone can deliver when you don’t have experience doing the job yourself?

Analytics can be as much of a black box as engineering, which is why hiring managers need to look past the skill list on CVs to find more effective ways to sort candidates, writes Chuck Soha, managing director at StoneTurn.

In an article that includes suggested pre-screening techniques and sample questions, he says companies should rely on case studies during the interview process, “which ultimately makes the experience better both for the employee and the employer.”

Strategic warfare: How to hire and retain top analytics talent

Proptech in Review: 3 investors explain why they’re bullish on tech that makes buildings greener

Sustainable city concept — buildings and trees against a blue background
Image Credits: Andriy Onufriyenko (opens in a new window) / Getty Images

Investors who work at the intersection of climate tech and proptech seek out potentially profitable startups that can reduce emissions and enhance the built environment.

It’s a high-stakes balancing act with significant risk, but considering the upside for category winners and the health of the planet, “the potential market is enormous,” reports Tim De Chant.

For his second proptech investor survey in a three-part series, he interviewed:

  • Jake Fingert, managing partner, and Lionel Foster, investor, Camber Creek
  • Anja Rath, managing partner, PropTech1 Ventures
  • Othmane Zrikem, chief data officer, A/O Proptech

Proptech in Review: 3 investors explain why they’re bullish on tech that makes buildings greener

Dear Sophie: How should I prepare for my visa interview?

lone figure at entrance to maze hedge that has an American flag at the center
Image Credits: Bryce Durbin/TechCrunch

Dear Sophie,

Our startup was just accepted into the winter batch of a top accelerator!

My co-founder with an H-1B just got laid off from Big Tech, but he’s OK because his immigration lawyer is filing a change of status to B-1 within the 60-day grace period. I’m nervous though, because I’m outside the U.S. and I don’t yet have a B-1/B-2 visitor visa.

How can I ace the visa interview? What type of questions will I be asked? How should I prepare?

— Tenacious in Tobago

Dear Sophie: How should I prepare for my visa interview?

5 methods for leveraging digital advertising during a downturn

A stack of plain wooden blocks with two unusual red blocks supporting the edge
Image Credits: Richard Drury (opens in a new window) / Getty Images

When Apple offered its customers greater privacy control, it upended mobile advertising. According to a survey by data science company Proxima, 40% of respondents said the iOS privacy policy change negatively impacted their business.

To stay flexible, Proxima CEO Alex Song says marketers should experiment with shifting their campaigns to platforms like TikTok, Snapchat and Instagram.

“For the remainder of 2022 and beyond, the decision is not whether to advertise, but where, how much and how to augment performance.”

5 methods for leveraging digital advertising during a downturn

Pitch Deck Teardown: Hour One’s $20M Series A deck

Image Credits: TechCrunch

Startups are approaching language learning from every angle: Hour One uses AI to deploy avatars that turn text into video.

In 2020, its founders raised a $5 million seed round, but earlier this year, it raised $20 million more via a Series A. Here’s a complete breakdown of the company’s unredacted 11-slide deck:

  • Cover slide
  • “At a glance” summary slide
  • Solution slide
  • Market size slide
  • Value proposition slide
  • Product slide 1
  • Product slide 2
  • Target audience slide
  • Case study slide
  • Team slide
  • Closing slide

Pitch Deck Teardown: Hour One’s $20M Series A deck

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Apple kicked off its weeklong Worldwide Developers Conference (WWDC 2024) event today with the customary keynote at 1 p.m. ET/10 a.m. PT. The presentation focused on the company’s software offerings…

Watch the Apple Intelligence reveal, and the rest of WWDC 2024 right here

Apple’s SDKs (software development kits) have been updated with a variety of new APIs and frameworks.

Apple brings its GenAI ‘Apple Intelligence’ to developers, will let Siri control apps

Older iPhones or iPhone 15 users won’t be able to use these features.

Apple Intelligence features will be available on iPhone 15 Pro and devices with M1 or newer chips

Soon, Siri will be able to tap ChatGPT for “expertise” where it might be helpful, Apple says.

Apple brings ChatGPT to its apps, including Siri

Apple Intelligence will have an understanding of who you’re talking with in a messaging conversation.

Apple debuts AI-generated … Bitmoji

To use InSight, Apple TV+ subscribers can swipe down on their remote to bring up a display with actor names and character information in real time.

Apple TV+ introduces InSight, a new feature similar to Amazon’s X-Ray, at WWDC 2024

Siri is now more natural, more relevant and more personal — and it has new look.

Apple gives Siri an AI makeover

The company has been pushing the feature as integral to all of its various operating system offerings, including iOS, macOS and the latest, VisionOS.

Apple Intelligence is the company’s new generative AI offering

In addition to all the features you can find in the Passwords menu today, there’s a new column on the left that lets you more easily navigate your password collection.

Apple is launching its own password manager app

With Smart Script, Apple says it’s making handwriting your notes even smoother and straighter.

Smart Script in iPadOS 18 will clean up your handwriting when using an Apple Pencil

iOS’ perennial tips calculating app is finally coming to the larger screen.

Calculator for iPad does the math for you

The new OS, announced at WWDC 2024, will allow users to mirror their iPhone screen directly on their Mac and even control it.

With macOS Sequoia, you can mirror your iPhone on your Mac

At Apple’s WWDC 2024, the company announced MacOS Sequoia.

Apple unveils macOS Sequoia

“Messages via Satellite,” announced at Apple’s WWDC 2024 keynote, works much like the SOS feature does.

iPhones will soon text via satellite

Apple says the new design will lead to less time searching for photos.

Apple revamps its Photos app for iOS 18

Users will be able to lock an app when they hand over their phone.

iOS 18 will let you hide and lock apps

Apple’s WWDC 2024 keynote was packed, including a number of key new updates for iOS 18. One of the more interesting additions is Tap to Cash, which is more or…

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In iOS 18, Apple will now support long-requested functionality, like the ability to set app icons and widgets wherever you want.

iOS 18 will finally let you customize your icons and unlock them from the grid

As expected, this is a pivotal moment for the mobile platform as iOS 18 is going to focus on artificial intelligence.

Apple unveils iOS 18 with tons of AI-powered features

Apple today kicked off what it promised would be a packed WWDC 2024 with a handful of visionOS announcements. At the top of the list is the ability to turn…

visionOS can now make spatial photos out of 3D images

The Apple Vision Pro is now available in eight new countries.

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VisionOS 2 will come to Vision Pro as a free update later this year.

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The security firm said the attacks targeting Snowflake customers is “ongoing,” suggesting the number of affected companies may rise.

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