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To optimize for growth, study your down-funnel metrics

TechCrunch

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. How to run growth marketing during a recession. What to look for when hiring a growth marketing agency. Share on Twitter. More posts by this contributor. Cross-functional teams (i.e.,

Metrics 226
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How to improve retention, growth marketing’s golden metric

TechCrunch

Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. When and how to hire your startup’s first growth marketer. Sounds like a dream come true to any growth marketer, doesn’t it? Contributor. Share on Twitter.

Metrics 227
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Power BI Ecommerce Dashboard: Clicks to Conversions & Beyond

Sunflower Lab

Ecommerce has become a very competitive industry where data is king, your numbers speak for your success and give a clear picture of all the areas of improvement, all with rock solid and real-time numerical. It provides real-time insights into key metrics such as sales performance, inventory levels, customer demographics, and website traffic.

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How Trainline’s CTO stays on track with professional development

CIO

In a growing technology market, Nikolic waited for the right opportunity. They have full autonomy to decide whatever they want to do… to drive that goal, that mission and move that [business] metric in the way we expect.” I had been at Google for so long that I stopped counting,” she says. “It

CTO Coach 246
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Affirm spinout Resolve raises $60M for its B2B ‘buy now, pay later’ platform

TechCrunch

While he declined to give specifics around any growth metrics, he said the company has seen a “significant and meaningful” uptick in growth in the wake of the COVID-19 pandemic because of so many businesses’ shift to digital e-commerce. She views them as experienced and determined. “

B2B 246
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Inside Affirm’s IPO filing: A look at its economics, profits and revenue concentration

TechCrunch

The consumer installment lending service joins DoorDash and Airbnb in filing recently, as a number of highly valued, venture-backed private companies look to float while the public markets are more interested in growth than profits. The Exchange explores startups, markets and money.

.Net 255
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Extra Crunch roundup: ‘Nightmare’ security breach, Poshmark’s IPO, crypto boom, more

TechCrunch

Alex Wilhelm keeps a close watch on the public markets in his column The Exchange, but this week, he branched out to look at some of the metrics underpinning soaring cryptocurrency prices and turned his gaze on StockX , the consumer reseller marketplace that just raised $275 million in a Series E that values the company at approximately $2.8

Retail 263