Storm in the stratosphere: how the cloud will be reshuffled
Erik Bernhardsson
NOVEMBER 30, 2021
It was a brilliant move by AWS, because it immediately lowered the bar for a small company to start doing analytics. I think this was a real benefit for Snowflake, since a lot of their early customers were banks who care about multi-cloud, but more generally it also expands the market size vs the reach of any cloud vendor.
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