Tech at Work: How the End of Cookies Will Transform Digital Marketing
Harvard Business Review
MAY 16, 2024
What will the end of third-party cookies mean for digital advertising, online publishing, and the open Internet?
Harvard Business Review
MAY 16, 2024
What will the end of third-party cookies mean for digital advertising, online publishing, and the open Internet?
TechCrunch
MAY 6, 2022
However the government still hasn’t confirmed exactly when it expects to legislate to empower the Digital Markets Unit (DMU) — saying only that it will introduce legislation to put it on a statutory footing “in due course.” UK to set up ‘pro-competition’ regulator to put limits on big tech.
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TechCrunch
NOVEMBER 3, 2021
When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew.
Perficient
MARCH 5, 2024
As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.
Perficient
JUNE 13, 2023
As privacy and security remain a top priority, major platforms like Google are working to phase out advertising cookies by as soon as the end of 2024. This is great news for data protection, but what does it mean for digital marketers? The consumer digital experience will be less personalized as a result.
TechCrunch
AUGUST 20, 2021
Bibb’s background is in digital marketing and brand building at companies like PopSugar, VSCO and S’well, while Raptis was on the founding team at fintech company Credible.com. Kevin Novak, founder of Rackhouse Ventures, said he met Raptis through the Australian tech community.
Strategy Driven
SEPTEMBER 22, 2021
Integrating this powerful tool can just be the best decision you take for your marketing this year. Why booklet advertising is still an effective communication tool in 2021? There are a variety of reasons why a booklet that apparently seems to be old school is still a powerful marketing tool. Benefits of booklet advertising.
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