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Next Best Action Marketing: How to Implement Hyper-Personalization with Machine Learning

Altexsoft

In this article, we’ll discuss what the next best action strategy is and how businesses define the next best action using machine learning-based recommender systems. The funnel for each customer is unique as each customer learns about a company or its services at their own pace and style. This changes the game for marketers.

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How to Choose a Data Science and AI Consulting Company

Altexsoft

An expert talking about the capabilities of predictive analytics for business on a morning TV show is far from unusual. For instance, we had such a case in our work. In the former case, the end-consumer would be your company, in the latter – your customers. Our clients considered working with large datasets a big data problem.

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3 Reasons You Should Add AIOps to Your Tooling Arsenal

OverOps

AIOps, at its core, is a data-driven practice of bridging resources and leveraging AI and machine learning to make predictions based on historical data. Machine learning and artificial intelligence are complex concepts. AIOps seems to be all the rage these days, and it’s not hard to figure out why. Let’s do it.

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3 Reasons You Should Add AIOps to Your Tooling Arsenal

OverOps

AIOps, at its core, is a data-driven practice of bridging resources and leveraging AI and machine learning to make predictions based on historical data. Machine learning and artificial intelligence are complex concepts. AIOps seems to be all the rage these days, and it’s not hard to figure out why. Let’s do it.

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Short-Term and Vacation Rental Data: Sources and Analysis

Altexsoft

According to the Global Vacation Rental Report 2022 , 40 percent of property managers rely on market business intelligence (BI) or analytics services, a big leap compared to just 13 percent before the COVID-19 outbreak. Having relevant observations and powerful analytics tools at hand, property managers can.

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Process Mining Explained: Techniques, Applications, and Challenges

Altexsoft

an also be described as a part of business process management (BPM) that applies data science (with its data mining and machine learning techniques) to dig into the records of the company’s software, get the understanding of its processes performance, and support optimization activities. What is process mining? Process mining ?an

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Supply Chain Control Tower: Enhancing Visibility and Resilience

Altexsoft

The annual IHS Markit Supply Chain Survey Report found that 63 percent of companies don’t have sufficient technology to approach their top priority optimization strategy, i.e., spend analytics (the situation within other strategic areas is similar). “Control towers are the artificial intelligence (AI) of supply chain.