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Black Swan analyzes social media to predict which products will be successful

TechCrunch

Black Swan taps into data from conversations on social media and analyzes the data to map “growth opportunities” for companies, attempting to identify trend signals more accurately than traditional market research approaches. Prior to co-founding Black Swan, King was a technical director at creative agency Digital Jigsaw.

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BrainStation Launches Digital Marketing Diploma Program

BrainStation Technology

We’re very happy to announce that we are now accepting applications for BrainStation’s new Digital Marketing Diploma Program ! Designed to transform skill sets and prepare individuals for careers in digital marketing, the 12-week Digital Marketing Diploma Program is available at BrainStation’s state-of-the-art campuses. .

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5 Effective Ways to Maximize Your Digital Marketing ROI

Strategy Driven

Here are five effective ways to maximize your digital marketing ROI. Set measurable goals for your marketing campaign. These could be anything from number of conversions, click-through rates, or number of reposts on social media. Here is a complete guide on how to set and achieve marketing objectives.

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Digital marketing operations – where everybody knows your name

Capgemini

The best way to do this is to bring together people, processes, and marketing technology across your organization, removing obstacles to create what we at Capgemini call the Frictionless Enterprise. Based on this understanding, we see marketing as an ecosystem. Marketing organization – a set of functions, roles, and resources within a.

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How AI is Revolutionizing Customer Service and Experience

MagmaLabs

Then, of course, the AI takes on a life of its own and learns as it goes along. It is, of course, possible for you to do this on your website, either yourself or through one of your employees. AI's prowess in data analysis, pattern recognition, and predictive analytics has made it a game-changer in this domain.

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How Blacks in Technology Foundation is ‘stomping the divide’

CIO

Whether it’s workplace issues, social justice issues, or talking about engineering, and help each other along with our careers,” says Greenlee. In another example, Greenlee’s family member attended a programming course in high school but was immediately discouraged after being made to feel uncomfortable in an all-white classroom. “He

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10 growth marketing experts share their 2022 predictions and New Year’s resolutions

TechCrunch

The answers and advice we received were as varied as the people we polled, but nearly all of them indicated that learning — e.g., analytics training, getting started with AI tools, etc. — Should growth marketers plan to become more technical in the coming year? Richard Meyer, growth marketer, Tuff. was high on their to-do list.

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