Remove Budget Remove Marketing Remove Strategy Remove Trends
article thumbnail

7 enterprise data strategy trends

CIO

Every enterprise needs a data strategy that clearly defines the technologies, processes, people, and rules needed to safely and securely manage its information assets and practices. Here’s a quick rundown of seven major trends that will likely reshape your organization’s current data strategy in the days and months ahead.

Trends 363
article thumbnail

7 cloud market trends and how they will impact IT

CIO

The cloud market has been a picture of maturity of late. The pecking order for cloud infrastructure has been relatively stable, with AWS at around 33% market share, Microsoft Azure second at 22%, and Google Cloud a distant third at 11%. Here are the top cloud market trends and how they are impacting CIO’s cloud strategies.

Trends 350
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

4 video content tips for your startup’s growth marketing

TechCrunch

Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who's helped scale Uber, Postmates, Chime and various startups. More posts by this contributor Teach yourself growth marketing: Which metrics really matter? What does all that mean for growth marketing?

Video 226
article thumbnail

What is a CTO? The exec who sets tech strategy

CIO

But while the CIO is tasked with overseeing the IT department, staff, and infrastructure to support everyday operations and working with business leaders to align IT with business goals, the CTO is responsible for the overall technology strategy. There are a lot of technology trends that do not live up to their promises,” Aksakal says.

article thumbnail

3 strategies for elevating brand authority in 2021

TechCrunch

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. 6 reasons why reporters aren’t interested in your content marketing. Marketers seem to know this.

Strategy 271
article thumbnail

IT budget shock: Global IT services firms continue to struggle

CIO

These developments, along with broader market reports, have cast a shadow over the growth prospects of the IT services sector. This means that the market can expect to experience a period of softness, with large-scale deals potentially facing longer completion times. In challenging times, tough measures are often required.

Budget 194
article thumbnail

H1 2022 cybersecurity product-led growth market map

TechCrunch

Product-led growth is one of the most commonly discussed topics in the startup world as the market cap of public companies utilizing the growth tactic skyrocketed in recent years. Companies that do not embrace ideas of openness and transparency will be pushed away from the market. Trends defining PLG adoption. Share on Twitter.

Security 242