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Kenyan startup Wowzi secures $3.2 million from 4DX Ventures, Andela co-founder to expand across Africa

TechCrunch

Kenyan startup Wowzi has secured new funding to expand the reach of its platform, which turns social media users into brand influencers, to West and Southern Africa — as it taps the increasing usage of social sites across the continent driven by the proliferation of smartphones and a deepening internet penetration.

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Beyond the IoT Buzz Is A New Horizon of Embedded Intelligence, Information Flows and Seriously Smart Apps

CTOvision

Editor''s note: Allen Bonde, of embedded analytics leader Actuate (now a subsidiary of OpenText), believes that the opportunities around Big Data, Internet of Things (IoT) and wearables are about to change our world – and that of business applications. - By Allen Bonde. billion mark.

IoT 125
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Fun Ways to Market Your Brand

Strategy Driven

The good news is, with the tremendous growth of social media and internet usage, it’s easier than ever to market your brand. Digital marketing allows you to reach a far wider audience, find your people and build your brand, without spending vast amounts of money. Social media dominates many of our lives.

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5 Simple Marketing Tips for Improved Brand Visibility in 2018

Strategy Driven

As more consumers turn to the internet to shop, search and even socialize, ranking #1 on Google can put you in front of your competitors and increase conversions. While the internet proves far more competition than ever before, this ease of virtual accessibility can be both a dream and a curse. Continue with SEO.

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Are You Hitting the Right Digital Marketing Targets?

Strategy Driven

When it comes to digital marketing and growing your brand over the internet, many companies tend to focus on website design–and for good reason. They might also invest in social media marketing strategies such as getting influencers on board or even growing an online brand persona.

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What Is Adobe AEM, and How Could This CMS Help Your Company Thrive in the Digital Age?

Exadel

of all websites, which is pretty incredible when you consider the number of sites on the Internet. A digital asset management (DAM) system, which helps your marketing teams locate, retrieve, and use your brand content — logos, images, documents, videos, and audio files. W3Tech estimates that Adobe Experience Manager powers 0.1%

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What All Great Leaders Have In Common | N2Growth Blog

N2Growth Blog

I am a huge fan of the benefits of professional development gained from good old-fashioned reading. What distinguishes members of one group from another rarely has anything to do with intellect, wealth, social pedigree, career standing, or other like pursuits…It has everything to do with desire.