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Marketing automation startup Retail Rocket nabs $24M for expansion

TechCrunch

Retail Rocket , a retention management platform for brands, today announced that it raised $24 million in a Series A round led by Cyprus-based private equity fund Flintera. “The digital marketing world is growing very fast and the demand for highly-skilled professionals is constantly increasing,” CEO Khlebinsky said.

Retail 246
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HUAWEI eKit makes digital business easy for distributors

CIO

Its new HUAWEI eKit platform is a rebrandable, enterprise quality digital platform for SMEs to distribute Huawei products to their customers. Using HUAWEI eKit, distributors can get digital marketing, transaction processing, service, sales enablement and partner operations capabilities.

Hotels 321
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Cannabis marketing startup Fyllo acquires DataOwl

TechCrunch

Fyllo has acquired DataOwl , a company offering marketing and loyalty tools for cannabis retailers. Fyllo said it already works with 320 cannabis retailers across 25 states (plus Puerto Rico and Jamaica). The financial terms of the acquisition were not disclosed.

Marketing 282
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Soci raises $120M in debt and equity to grow its marketing management platform

TechCrunch

. “Soci became an essential partner to brands for this transformation, which led to an increased need for brands to turn to technology to manage their presence in local digital market channels.” ” Khoury has a colorful background.

Marketing 234
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Data-driven cost optimization in retail

Capgemini

Opportunities exist across the retail value chain, including marketing, buying and merchandising, supply chain, inventory, distribution, delivery and operations, and across functions such as IT, finance, HR, and legal processes. 3% in digital marketing, 2% in procurement, 5% in accounts-receivable processes, etc.).

Retail 52
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Get to Know Your Retail Customer: Accelerating Customer Insight and Relevance

Cloudera

There are lessons to be learned from the brick and mortar or pure-play digital retailers that have been successful in the Covid-19 chaos. Since the bulk of the retail season is upon us, I wanted to reflect on the four basic pillars of retail that we see successful companies embody.

Retail 62
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The truth about SDK integrations and their impact on developers

TechCrunch

in-app advertising and DOOH platform that serves leading organizations across retail, food and beverage, restaurant, tourism, government, and healthcare. The digital media industry often talks about how much influence, dominance and power entities like Google and Facebook have. Contributor. Share on Twitter.