TechCrunch

NOVEMBER 5, 2021

Boston-based VC firm OpenView interviewed nearly 600 SaaS companies for its annual pricing survey and the results are in: Automation is taking usage-based pricing (USP) mainstream. The holiday shopping season is coming: How are growth marketers preparing? Chris Toy, CEO and co-founder, Marketer Hire. Bring on the low-cost NFTs.

Study 248

Study Marketing USP Fintech 248

Strategy Driven

MARCH 31, 2023

Make the Move to an Eco-Friendlier Future Just a decade or so in the past, a business focused on ensuring sustainability across its supply chain and choosing to lower its carbon footprint wherever possible was firmly in the minority, both in this country and overseas.

Industry 36

Industry USP How To Energy 36

TechCrunch

NOVEMBER 22, 2021

Yababa suggests such developments are a sign of market “validation” — while also arguing there’s a massive opportunity to build a leading pan-European grocery-buying platform catering for underserved multicultural communities, given what’s still a relative lack of competition. (And, Oja bags $3.4M

USP 224

USP Marketing Retail Culture 224

TechCrunch

SEPTEMBER 15, 2021

Earlier this year, a startup called Olive launched its new shopping site and app with the goal of making e-commerce more efficient, convenient, and sustainable by offering a way for consumers to aggregate their orders from across retailers into single shipments that arrive in reusable packaging, not cardboard.

Apparel 214

Apparel Sustainability Retail USP 214

Strategy Driven

OCTOBER 11, 2021

If you want to avoid making the same blunder, ensure to pay attention to the following factors before commencing your business: Define your marketing strategy. Marketing is the lifeblood of a business. Talking about the standout features, SEO is budget-friendly and guarantees long-term marketing success.

USP 49

USP Digital Marketing Media Marketing 49

TechCrunch

AUGUST 25, 2021

On-demand food delivery in Europe is of course a highly competitive business, with rapid-fire market moves and bursts of consolidation among app makers making a kind of sizzling startup stir-fry. So grocery freshness is an especially difficult USP for such apps to compete on. And it looks like a solid one.

Network 246

Network USP Real Estate Sustainability 246