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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Onsite, Infosys itself harnessed virtual reality in its fan zone activation.

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Event marketing is a ‘team sport,’ and Vendelux is coaching companies to find the best ROI

TechCrunch

We determined that event marketing is kind of this massive team-wide sport,” Reynolds told TechCrunch. “It Virtual events startups have high hopes for after the pandemic. Vendelux pulls data from publicly available sources, and is able to show which sponsors and speakers will be at a certain event.

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Powering Virtual Leadership interaction by leveraging Google Generative AI on GCP Cloud Run

Xebia

Let me introduce PaperCompany.io: It is a proof of concept designed to demonstrate the potential of AI-driven interactions with virtual leadership, and it harnesses the capabilities of Google’s Generative AI on GCP Cloud Run. can handle varying levels of user engagement, while maintaining optimal performance and cost-effectiveness.

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Irish eSports giant’s new startup bets big on rugby in bid for US market share

TechCrunch

A fantasy sports exchange founded by Irish betting veteran Paddy Power is bringing NFT-enabled live trading to rugby fans in a bid to expand globally. ASX Sports launched in May 2021 and took its exchange live on the Apple and Android app stores earlier this month. million active rugby fans, per sports analytics firm Gemba.

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The journey of PGA TOUR’s generative AI virtual assistant, from concept to development to prototype

AWS Machine Learning - AI

Given the data sources, LLMs provided tools that would allow us to build a Q&A chatbot in weeks, rather than what may have taken years previously, and likely with worse performance. When users ask questions, our virtual assistant rapidly searches through the Amazon Kendra index to find relevant information.

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The use cases for a private wireless networks are many and increasing

CIO

Adam Leventhal, Managing Partner, 5G and mobile edge computing innovation at Verizon Business, points out that adoption of private 5G networks is increasing rapidly in industries where the performance of legacy wired, Wi-Fi and public cellular networks can fall short.

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Eksab gets $3M to scale its fantasy football platform across MENA and Africa

TechCrunch

Football or soccer, the latter commonly used in the US, is the most popular and watched sport globally with over five billion football fans according to its apex governing body , FIFA. There’s a leaderboard to show how well they perform; winners get cash and other prizes. and Europe. ” he said.

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