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TechCrunch Experts: 3 articles on growth marketing and software development

TechCrunch

TechCrunch Experts continues to gather and share authoritative advice for founders who need help with growth marketing and software development. I spoke with founder Mulenga Agley about how their team assesses new clients and common marketing mistakes related to conversion optimization rates.

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For founders who want to launch apps, ‘being non-technical is not a limitation’

TechCrunch

Based in Warsaw, Poland, Intent assists a wide variety of companies with everything from product design and UX to development and deployment of connected devices. As a development shop, how involved do you get when helping clients validate ideas before they bring their apps to market?

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The Art of Agile Development, Second Edition

James Shore

For this week’s Tuesday Lunch & Learn livestream , I have a special show for you: the new edition of my book, The Art of Agile Development, Second Edition. The Art of Agile Development came out in 2007. Every week, we look at software engineering topics, and this week, I have a special show for you. So in a moment.

Agile 99
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Outsourcing Version 1: Advice from a CTO

GreenBar

On the other hand, I’ve been building software for over 30 years and managing software developers for 25. If you’re a non- (or not very) technical startup founder and need to build software, your needs may be better met by a software contractor. Your project might benefit from a UI specialist up front.

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How to Avoid Stakeholder Gridlock on Your Software Project

Atomic Spin

If multiple people within an organization have to be consulted for every decision, projects quickly grind to a halt. While stakeholder gridlock is frustrating for everyone, it’s also very costly when it involves custom software. In fact, it’s one of the risks we consider in our pre-project consulting process.

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How to Avoid Stakeholder Gridlock on Your Software Project

Atomic Spin

If multiple people within an organization have to be consulted for every decision, projects quickly grind to a halt. While stakeholder gridlock is frustrating for everyone, it’s also very costly when it involves custom software. In fact, it’s one of the risks we consider in our pre-project consulting process.