Marketing Related Topics 
Successful Software
FEBRUARY 28, 2023
So content marketing take-aways based on my experience are: Free content can be a useful way to bring free traffic to your website. marketing software content marketingBack in 2011 I created eventcountdown.com.
TechSoup
JANUARY 20, 2023
Between June and September of 2022, TechSoup, in partnership with the digital marketing and technology agency Tapp Network, built the Nonprofit Digital Marketing Benchmark Survey. Marketing and Communications Tech Planning
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TechSoup
MARCH 1, 2023
TechSoup partnered up with Tapp Network, a digital marketing and technology agency, to understand how nonprofits approach digital marketing. Marketing and Communications
DevOps.com
NOVEMBER 23, 2022
There are plenty of historical examples of good solutions being buried by inadequate or outright wrong sales and marketing tactics. As an analyst, I often talk to the marketing, marcom or AR/PR department of a company and think they could do their solution more justice.
Speaker: Cory Skinner, Founder and CEO of FactR
Ready to dive into new tech to protect your supply chain, but not sure where or how to start? In this webinar, Cory Skinner, Founder and CEO of FactR, will break down the new, innovative technologies and strategies that you can implement to mitigate historic challenges, and even teach you what NOT to do along the way!
DevOps.com
JULY 21, 2022
The post Deciphering the Observability Market appeared first on DevOps.com. Observability has become one of the most overused buzzwords in IT and cybersecurity.
Perficient
DECEMBER 27, 2022
Marketing Automation: Top 8 Use Cases in Marketing that will Lift your Business to New Heights . According to Forrester, “The RPA market will grow to $22 billion by 2025”. . Let’s look at the top 8 RPA use cases in marketing: . #1 SEO organic marketing reporting .
Lacework
FEBRUARY 27, 2023
acquisitions, and the DUO unicorn round, I thought I would share some of my personal thoughts around market transitions in security. On the heels of the ZScaler IPO, the Phantom Cyber, and Evident.IO
DevOps.com
JUNE 29, 2022
The post Capital Markets appeared first on DevOps.com. ROELBOB humor IPO parody satire startup culture
DevOps.com
JULY 9, 2020
The post Email Marketing Recipients in the Real World appeared first on DevOps.com. Blogs ROELBOB advertising direct marketing email marketing humor making a buck satire
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Need to get business and technical stakeholders aligned on cloud investments? Get practical guidance from the AWS experts at CloudGeometry to stay ahead of risks to cloud security, cost, and reliability – and keep customers loyal and confident.
TechSoup
APRIL 20, 2021
Seeing as how it is one of the original forms of online communication, it's pretty astonishing that email marketing has continued to maintain a central role in our daily lives as nonprofit professionals. How does email marketing fit within your nonprofit's communication strategy?
Kaseya
JANUARY 20, 2023
As you look to grow your business, you’ll likely strive to implement marketing efforts to reach new customers, raise visibility and awareness for your brand, and reinforce or expand your relationship with existing clients. The post Are You Combining Your Online and Offline Marketing Efforts?
Dataiku
MAY 13, 2019
It's no secret that introducing data science, machine learning, automation, and (eventually) AI into the world of marketing will be a critical factor to success. Yet it also means a fair bit of change not only at the tactical and organizational levels, but also at a personal level with the skills marketers will need to have to execute. But it doesn't mean all marketers need to become data scientists overnight - instead, the answer is collaboration.
Apiumhub
OCTOBER 5, 2022
In marketing websites, the main goal is to attract users and obtain leads or conversions. There are many technologies for creating marketing websites: Hugo, Next, and Gatsby among others.
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Retailers are faced with extraordinary challenges – from changing consumer needs to unpredictable twists & turns in the economy. Learn how innovative retailers use zero-, first-, second-, and third-party data to find their best customers and drive repeat purchases.
Apiumhub
JANUARY 2, 2023
In total, over 202,736 people in the tech market were impacted. The tech market has become volatile, and today’s article is about what developers value most now, what their salary expectations are in Spain, and what companies offer stability and good working conditions, attracting tech talent.
TechSoup
NOVEMBER 2, 2022
With digital marketing expanding beyond email and into social media, SMS text messaging, events, and more, the answer to that question might be complex. Marketing and CommunicationsWhat are the different messages and methods you use to reach your audience?
Successful Software
MARCH 15, 2022
Thinking about product positioning (and matching branding) is especially important if you build a product for a crowded market with many established competitors (and there are many reasons why this can be a good idea ). article guest posts marketing QA software positioning testing
TechSoup
MARCH 3, 2022
Marketing is a key component of any organization's business strategy. Marketing ultimately answers the questions of what is offered, who it is offered to, where one can obtain it, and how much of an investment is required. Marketing and Communications
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Multichannel and omnichannel marketing are not the same. Many organizations are striving for omnichannel, but it can be a daunting journey—unless you have a map. Download your copy of the ultimate omnichannel guide today!
Daffodil Software
NOVEMBER 15, 2022
The automation of time-consuming tasks involved in marketing campaigns using Customer Relationship Management (CRM) software is an emerging trend.
Erik Bernhardsson
JANUARY 12, 2020
It gets worse: the market forces. Because you’re hiring in a market with many other players, the really good candidates may simply have so many options that they are going to go to whatever company they want to and make a zillion dollars. The market value (i.e.
TechSoup
AUGUST 15, 2022
Marketing channels and platforms are evolving every day, and your audience's behaviors are changing. The Cloud Marketing and Communications
Hacker Earth Developers Blog
DECEMBER 19, 2022
Also, good talent acquisition software provides a recruitment marketing platform for your recruiting team to efficiently source, attract, engage, and hire the best suitable candidates. Let’s understand what tech recruitment is and how to market it. What is tech recruitment marketing?
Speaker: Mandy Howard, Product Manager, ServiceTitan
Once your SaaS product hits a certain level of revenue, you'll need to change things up to move past the plateau. One of the ways to do this is to move past your core product and introduce new business streams. If you're strategic about your integrations, you can strengthen your ties to your target market. Join Mandy Howard, Product Manager at ServiceTitan, as she takes you through the three key questions that you need to answer to grow your product with the right partner integrations. Whether you're a start-up, or working on a new product in an enterprise environment, you'll learn how to push through to a new level of growth.
N2Growth Blog
APRIL 22, 2020
COVID-19 has made CEO marketing priorities synonymous with survival. The post CEO Marketing Priorities appeared first on N2Growth. Marketing Mike Myatt N2Growth CEO Marketing CEO Marketing Priorities COVID-19 Coronavirus Pandemic
Kaseya
DECEMBER 2, 2022
As your marketing initiatives begin to grow, creating content can become a difficult task. Here are a few content planning tips to help you save time and work efficiently on your marketing efforts. . Powered Services msp marketing msp marketing content
DevOps.com
JUNE 23, 2021
The post AppSec Marketing in the Age of DevSecOps appeared first on DevOps.com. Blogs Business of DevOps DevSecOps application security appsec devsecops marketing
Strategy Driven
SEPTEMBER 23, 2020
Marketing strategies have changed over the last decade, no matter the industry, thanks to avid use of the internet. People have to know about your business and the best way to do that is through contemporary marketing strategies. Leave the marketing to the experts.
Speaker: Hannah Chaplin - Product Marketing Principal at Pendo & Steve Cheshire - Product Manager at Pendo
Join Hannah Chaplin and Steve Cheshire as they discuss how you can utilize customer feedback to help your business stay competitive in an increasingly challenging global market.
DevOps.com
APRIL 27, 2022
When you look around tech markets—almost any tech market—you can see an obvious overlap. Tons of markets that are complementary and that take different approaches to solving the same problem, or markets that have grown into each other over time.
Perficient
JANUARY 23, 2023
As a medical device organization rapidly expanding into the global market, our client faced an additional challenge. This marketing stack accelerates customer acquisition, onboarding, engagement, and retention by enabling streamlined customer communications, and consistent branding.
TechSoup
OCTOBER 27, 2022
With people spending a fourth of their time watching videos on their phones, there's no doubt that video marketing is important. Marketing and Communications
IDC
MARCH 5, 2021
Learn what strategic elements tech marketers should prioritize with IDC. Leadership Strategies B2B marketing featured marketing marketing strategyThe global pandemic brought big changes to how business happens and what customers expect.
Speaker: Steve Benson, Founder and CEO, Badger Maps
A great sales team starts with a manager who’s a great coach. To stay competitive in today’s market, you need to implement a formal coaching approach that is aligned with your buyer’s journey and internal processes to drive results. Fortunately, Steve Benson is here to help you become that great coach.
CEO Insider
OCTOBER 7, 2021
Over the past year, COVID has forced businesses to alter the way they market their services and themselves. During that time, business owners leaned on digital marketing efforts […].
Agile Alliance
JULY 14, 2021
agile2021_experiencereports
CEO Insider
MARCH 13, 2023
Local online marketing basically consists of all the marketing efforts you make that are designed to draw local traffic to your website specifically. In other words, this marketing type helps you reach your local audience.
The Crazy Programmer
DECEMBER 8, 2021
The disconnect between marketing and the dev team is one that pops up time and time again. Fortunately, there are many ways devs and marketers can come together. It’s rare to find a perfect solution for marketing and sales needs.
Speaker: John Barrows, CEO, JBarrows Sales Training
As technology and AI advance, and as companies and reps continue to look for technical solutions to increase efficiency throughout the sales process, the human element of sales is being lost.The question we need to ask ourselves is – what can we do that a computer can’t? The answer lies in context; if we as sales professionals are not adding any context to our content, then we bring no additional value to what marketing and technology are already doing. Learn about the importance of context, and where and how to add it throughout the sales process!
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