Public broadcasting in the wake of the OTT revolution. Will technology and data save culture?
Capgemini
JULY 23, 2021
Very present in Europe, public broadcasters also want to make their voices heard and protect their free model while responding to the injunctions of economic balance from their shareholders – the states. Data is the essential lever for switching from a mass-media model to an individualized, customer experience model. and 4 p.m.,
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