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Launching a new product

Lead on Purpose

Quite often much emphasis is placed on designing and developing products, and the actual launch goes unplanned (or under-planned) until it’s too late. What problems have you faced when trying to launch a new product? What effect did it have on the product launch?

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Don’t Separate Design from Implementation

LeanEssays

Quite frankly, people in these roles often lack the training and experience to do good system design, to propose alternative designs and weigh their trade-offs, to examine implementation details and modify the design as the system is being developed. Footnotes: [1] “The Design of Design” by Fred Brooks, pp 176-77.

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Grown-Up Lean

LeanEssays

The most important findings in the book were: The development processes of high performing companies focused on fast time-to-market, excellent product quality, and high engineering productivity (i.e. At the time (2010), Amazon was deploying changes to production an average of every 11 seconds.

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Lean Software Development: The Backstory

LeanEssays

The second book summarizes the essence of lean product development this way: Understand that knowledge creation is the essential work of product development. Charter a team of responsible experts led by an entrepreneurial system designer. Manage product development using the principles of cadence, flow, and pull.