Net Promoter Score: How to Use and Track the Main Loyalty Metric
Altexsoft
MAY 29, 2019
So, based on your single-question survey, you define the percentage of Detractors, Passives, and Promoters, and then calculate NPS by finding the difference between promoters and detractors: (Promoters-Detractors)/100=NPS (%). It will help you improve the product and send an NPS survey again. Transactional approach for B2C.
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