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RevPAR, Occupancy Rate, ADR, and Other Hotel Metrics: How to Evaluate Your Property’s Performance

Altexsoft

Despite its simplicity, the occupancy rate is an important KPI that shows how full your hotel is. Revenue managers have to focus on this KPI to develop the revenue potential of all hotel departments and adjust the package offers and the entire upselling strategy. The CPOR is a crucial KPI that allows you to monitor your expenses.

Hotels 64
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Net Promoter Score: How to Use and Track the Main Loyalty Metric

Altexsoft

So, based on your single-question survey, you define the percentage of Detractors, Passives, and Promoters, and then calculate NPS by finding the difference between promoters and detractors: (Promoters-Detractors)/100=NPS (%). It will help you improve the product and send an NPS survey again. Transactional approach for B2C.

.Net 73
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How to Build a Product Marketing Strategy for Your Software Solution

Altexsoft

At the primary research phase, plan out personal interviews, group surveys, and focus groups with your potential or current clients. In B2C development teams, project marketing managers are responsible for activities throughout all stages of the funnel. It illustrates the process of customer persuasion. Customer support. Social media.