Uncovering Unknown Unknowns: 3 Times Design Research Revealed Critical Information
Praxent
MAY 6, 2020
A company specializing in streaming live events, replays, and documentaries from sports that fall outside of the main areas of coverage for ESPN and other major players in the industry noticed something curious on their platform. The UX Issue: Low Engagement. Design Research Case Study #2: Energy Sector Company.
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