Dynamic Pricing Explained: Use in Revenue Management and Pricing Optimization
Altexsoft
APRIL 24, 2019
Such a pricing strategy can lead to bad reviews, complaints, or worse. The expert recalls cases when clients were charged preposterous fees for short rides due to extremely high demand, for instance, during the New Year’s Eve. Customers don’t like to feel like they’ve paid more than other people for the same product or service.
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