10 Leading Books on Social Business
Dion Hinchcliffe's Web 2.0 Blog
APRIL 12, 2012
In his book, Michael clearly conveys why it takes more than social marketing to succeed in today’s deeply connected business world. The book explores social strategy, governance, tools, and metrics with a healthy dose of real-world case studies. Socialnomics by Erik Qualman. Macrowikinomics by Don Tapscott.
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