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Event marketing is a ‘team sport,’ and Vendelux is coaching companies to find the best ROI

TechCrunch

When you go to events, conferences and trade shows and it works out well in terms of driving tons of leads and opportunities, it is a good experience. We determined that event marketing is kind of this massive team-wide sport,” Reynolds told TechCrunch. “It

Sport 211
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AoAD2 Chapter 4: Investing in Agility

James Shore

There’s a wide variety of help available: occasional mentoring; training; help with process design and implementation; and full-time (or near-full-time) coaching. The most effective help you can get is to hire experienced practitioners to coach each team full-time. The same goes when hiring consultants and coaches.

Agile 132
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AoAD2 Chapter 5: Invest in Agility

James Shore

There’s a wide variety of help available: occasional mentoring; training; help with process design and implementation; and full-time (or near-full-time) coaching. The most effective help you can get is to hire experienced practitioners to coach each team full-time. The same goes when hiring consultants and coaches.

Agile 97
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Making Software Development Teams Hum with Ron Lichty

Marcus Blankenship - Podcasts

So I co-author the study of product team performance and we are launching a sixth survey of people on product teams all over the world. We do a survey of developers, and product managers, and product owners and scrum masters, and testers, and just all the people who are on product teams. Marcus: It does.