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Transformational Leadership – 4 Real-World Examples

Modus Create

There are two ways to talk about transformational leadership. . We can dive deep into the academic theory created by Bruce Avolio and Bernard Bass in 1991 and understand how it fits into the broader Full Range Leadership Model. . But first, let’s define transformational leadership. . What is Transformational Leadership?

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5 Ways MSPs Can Write Better Marketing Emails

Kaseya

Marketing via email is not only cost-effective but also allows you to educate your clients and prospects about the benefits of managed services and other thought leadership matters. While some believe that the rise of social media has rendered email marketing obsolete, this is not the case. Include a clear call to action (CTA).

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4 Ways AI Will Transform Marketing

IDC

Work Reduction: AI Takes Over Repetitive Marketing Tasks. All digital marketing roles will be affected by this efficiency. Artificial intelligence isn’t the only element marketing leaders need to plan for. AI will reduce the need for human workers to make repetitive, easily directed, decisions.

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How to Turn Your Blog into a Lead Generation Tool: Tips for IT Companies

Exadel

year-over-year growth, a lot of B2B companies — especially those operating in Eastern Europe and the Baltic region — had to double up on their digital marketing efforts to compensate for canceled offline events and business trips. Create downloadables — white papers or eBooks — based on the original content.

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