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The Three Areas Successful Marketing Organization Invest In

IDC

Technology changes fast and so do the organizations that work within the tech space. This KPI compares the number of marketing staff with the company’s overall staff. Thanks to technology like artificial intelligence and machine learning, marketers can now target the perfect customer. Technology Spending.

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Communicating Business Risk: Why Existing Cybersecurity Metrics Fall Short

Tenable

Over half of security leaders surveyed lack confidence that they have the technology or processes to predict cybersecurity threats to their business while roughly two-fifths are unsure they have the data. Most of the findings require investment, OpEx for the rest of eternity, increasing workforce or investing in new technology.”.

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