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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Onsite, Infosys itself harnessed virtual reality in its fan zone activation.

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LLMs come to workplace morale monitoring, as Loopin raises $1.9M for its platform

TechCrunch

Employing a combination of Open AI’s ChaptGPT, combined with its own proprietary coaching platform for staff well-being, Loopin hopes to break out from the rest of the field. After leaving the armed forces, Ben went into coaching leadership teams at corporates, including the England Football Team and Manchester United.

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How Big Data Has Transformed Sports

BrainStation Technology

In a relatively short period of time, big data has become a big business in professional sports. The market for sports analytics is expected to reach almost $4 billion by 2022, and teams around the world are racing to find a competitive advantage. The way we play may soon never be the same. The result?

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Masters, an app for training with celeb athletes, closes a $2.7M seed funding round

TechCrunch

It’s now 2022 and there are many, many apps out there that allow you to do cardio or build muscle by taking classes inside smartphone apps. Plus there is Moxie , where coaches create their own courses. Our goal is to translate those winning methods into actionable programs that anyone can adopt.”. Masters app. Image Credits: Masters.

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Leadership playbook: Michelle McKenna’s winning formula for CIOs

CIO

While at the NFL, she drove digital transformation, launched new businesses, and, among other feats, pulled off the virtual 2020 NFL Draft at the height of the COVID pandemic — in just three weeks. I’m sure we can all recall a coach, teacher, boss, or mentor you wanted to give your best effort for because they really saw you.

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The journey of PGA TOUR’s generative AI virtual assistant, from concept to development to prototype

AWS Machine Learning - AI

When users ask questions, our virtual assistant rapidly searches through the Amazon Kendra index to find relevant information. The virtual assistant features a conversational interface, built with React and the Cloudscape Design System, that uses text and videos to engage with users. What does the future hold?

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The NBA’s digital transformation is a game-changer

CIO

The third pillar of Bhagavathula’s cloud game plan includes the development of advanced applications not just for fans but for referees, players, teams, and coaches, all of whom rely more on data to improve their performance. Data in the NFL and NBA has changed the way the sports have been played,” Powers says. “In

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