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Content Authoring Assistance Using Generative AI in AEM

Perficient

The Era of Generative AI is Upon Us “The Age of AI has Begun” – states Bill Gates regarding the recent surge of AI tools and AI capability. We’ve already been seeing real innovation in generative AI, especially in specific formats like copy, conversation, and image generation.

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Recap: Writer and Perficient Generative AI Event in NYC

Perficient

With the proliferation of AI disrupting every industry, AI adoption is vital for organizations that wish to remain viable and competitive. This week, the Perficient Team headed to New York City with our Partners at Writer, the generative AI platform for enterprises. The question we hear, though, is “how and where?”

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Soci raises $120M in debt and equity to grow its marketing management platform

TechCrunch

. “Soci became an essential partner to brands for this transformation, which led to an increased need for brands to turn to technology to manage their presence in local digital market channels.” Given recent examples of AI gone haywire (see: Bing Chat ), that doesn’t necessarily sound like the best approach.

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Real estate CIOs drive deals with data

CIO

The decision to patiently innovate on our own proprietary technology differentiates us from most other residential branch franchise operations,” says Keller Williams’ Cox, who also partners with DataRobot for generating analytics and AI applications. The gen AI model will save agents time and create better listings.

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What is digital transformation? A necessary disruption

CIO

Digital transformation defined Digital transformation has become a catchall term for describing the implementation of digital technologies to re-engineer existing processes or develop new services that better engage customers, support employees, improve business operations, and drive business value to the organization’s bottom line.

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Dreamforce Takeaways: DATA + AI + CRM for Manufacturers

Perficient

Dreamforce 2023 was hyper-focused on generative AI and the ways Salesforce is making it easy to take advantage of the benefits – especially for manufacturers. Oftentimes, the thought of artificial intelligence (AI) is accompanied by fears of the unknown and insecurities around data sharing.

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Digital Marketing Hot Topics, Trends & Strategic Insights in 2024

Perficient

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.