Lessons Learned from Corporate Branding and Rebranding Efforts of Note
Strategy Driven
MARCH 28, 2014
Miller Felpax had been family owned since its inception more than 60 years ago. The classic locomotive is a symbol of the company’s heritage—the forward thrust of the image and the typeface figuratively leans into the future—it’s all about forward motion. Please consider the environment before and after printing this article.
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