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For British agency Ascendant, growth marketing is much more than a set of tactics

TechCrunch

This is where British growth agency Ascendant shines, Robyn Weatherley, head of marketing at Thirdfort , let us know via our growth marketing survey. ” (If you too have growth marketers to recommend, please fill out the survey !). If you are in the U.K., So startups, but also startup-type businesses.

Marketing 247
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Digital Marketing Hot Topics, Trends & Strategic Insights in 2024

Perficient

As the new year has begun, the Digital Marketing team at Perficient has identified a number of areas where they expect a continued focus throughout 2024 within their areas of expertise. Learn more about what’s top of mind for experts in Content, Audience Insights, SEO, Paid Media and Digital Marketing Strategy below.

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How to Build a Product Marketing Strategy for Your Software Solution

Altexsoft

When it entered the market in 1881, dentists used it to clean their instruments, but by the 1920s, people were buying it to get rid of bad breath. Not the composition, but the marketing strategy. With a marketing strategy, you can sell a new product or service or increase sales for an existing one.

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Don’t Leave Your Leads Out in the Cold! 10 Tips to Nurture Warm Leads to Conversion

Coforge

For any marketer, demand generation is just step-1 of the process. Without a proper nurturing strategy, your leads would be pushed into the sales funnel before they are ready to buy, resulting in low conversion rates and lost opportunity costs. Generously Apply Marketing Automation. Work on Your Content Marketing Capabilities.

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