Remove Big Data Remove Digital Marketing Remove Virtualization Remove VR
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Digital transformation in retail: 10 changes in customer in-store experience

Apiumhub

Brick-and-mortar stores decided to fight back and put digital transformation and new technologies at the core of their strategy to improve customer in-store experience. 1) Digital marketing. In data-driven era, corporations collect and analyze those huge datasets to drive a disruption in industry. 7) Virtual reality.

Retail 46
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Digital Transformation: A Comprehensive Guide for any Business

OTS Solutions

Augmented, Virtual & Mixed Reality: Augmented and virtual reality enables businesses to create immersive experiences for customers and employees, enhancing engagement and productivity. With AR/VR , businesses can improve training and development, visualize products, and enhance the customer experience. 

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Preparing for tomorrow: How China’s automotive industry is digitalizing to invent new customer experiences

Capgemini

Major platforms such as Tmall, Weibo, AutoHome, BitAuto, Kuaishou, and DongCheDi have quickly launched digital marketing online services to support businesses in their online marketing efforts. Screenshot of the 360-degree VR panorama car viewing on AutoHome. Screenshot of the car channel of Kuaishou app.