Mentormate

FEBRUARY 4, 2021

When it comes to email marketing, how do you measure success? Today, Senior Marketing Marketing Strategist Svetla Mihaylova discusses several email marketing KPIs and the differences between them. What email KPIs should you measure? The first KPI you should measure is the open rate. Click Rate.

KPI 52

KPI Video Digital Marketing Metrics 52

Perficient

DECEMBER 22, 2022

What is CRO, and how does it impact your business marketing efforts? . Though this certainly applies to ecommerce stores and Fintech applications, in SaaS, it’s vital, as SaaS CRO often focuses on getting users to adopt product features they don’t currently use. . How can digital social proof persuade visitors or customers to buy?

eCommerce 111

eCommerce Social KPI Fintech 111

Altexsoft

JANUARY 9, 2019

Fun fact: Popular mouthwash Listerine was initially marketed as a surgical antiseptic. When it entered the market in 1881, dentists used it to clean their instruments, but by the 1920s, people were buying it to get rid of bad breath. Not the composition, but the marketing strategy. But first, let’s define product marketing.

Strategy 75

Strategy Marketing Weak Development Team Software Review 75

Strategy Driven

NOVEMBER 13, 2019

it’s because they have crafted an impeccable marketing communication strategy. Marketing communication strategy is a broad term that covers so many small aspects. However, you should not miss out on the following must-haves while designing a marketing communication plan for your company. Pick the right marketing mix.

Marketing 4

Marketing Strategy USP Media 4