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Black Swan analyzes social media to predict which products will be successful

TechCrunch

Black Swan taps into data from conversations on social media and analyzes the data to map “growth opportunities” for companies, attempting to identify trend signals more accurately than traditional market research approaches. Prior to co-founding Black Swan, King was a technical director at creative agency Digital Jigsaw.

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BrainStation Announces New London Campus

BrainStation Technology

With this investment, the company has set a target to train thousands of professionals across Europe in the coming years, preparing them for some of the fastest-growing and highest-paying jobs in software development, data science and analytics, user experience (UX) design, product management, and digital marketing.

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Top 15 data management platforms available today

CIO

Deploying a DMP can be a great way for companies to navigate a business world dominated by data, and these platforms have become the lifeblood of digital marketing today. First would be the DMP’s ability to integrate with other systems in your data stack, including CMSes, CRMs, analytics tools, and advertising platforms.

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Omnichannel Strategy: How to Create an Integrated Customer Experience

Altexsoft

Omnichannel interaction scenario Various studies show that in the age of digital transformation, consumers use a mix of channels to interact with brands. The digital marketing company Safari Digital states that 43 percent of users do an online search from their smartphone while in the store. Map customer journeys.

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2019 in Review: The Toronto Tech Sector Makes it Big

BrainStation Technology

Digital media company TheScore announced the closing of a $40 million strategic investment that will be used to grow and develop the company’s media and sports betting businesses. Big Data and Analytics industries as being particularly robust, but truthfully, Toronto startups are succeeding across all sectors.

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2019 in Review: The Toronto Tech Sector Makes it Big

BrainStation Technology

Digital media company TheScore announced the closing of a $40 million strategic investment that will be used to grow and develop the company’s media and sports betting businesses. Big Data and Analytics industries as being particularly robust, but truthfully, Toronto startups are succeeding across all sectors.