Generative AI is a make-or-break moment for CIOs
CIO
AUGUST 7, 2023
And, in fact, McKinsey research argues the future could indeed be dazzling, with gen AI improving productivity in customer support by up to 40%, in software engineering by 20% to 30%, and in marketing by 10%. It does not allow for integration of proprietary data and offers the fewest privacy and IP protections.
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