2023 Budget Generative AI Survey 
CIO
APRIL 19, 2024
Interest in AI, building since last year, will push a 10% increase in data center system spending this year, driving worldwide IT spending to $5.06 There were very robust stories about how great generative AI was going to be.” What does AI give me? growth in 2023. drop in 2023. trillion and $1.49
CIO
APRIL 18, 2024
More than three-quarters of those answering a survey from Microsoft say they don’t want to give Copilot up once they’ve used it, and 85% said the AI tool helps them produce a first draft faster. The fear of the blank page Many of those surveyed by Microsoft aren’t paying the bill, however.
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CIO
JUNE 1, 2023
The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. In a testament to its growing importance, 80% of marketers have experimented with or deployed the burgeoning technology, in some cases redirecting budgets from last year’s forays into the metaverse.
CIO
DECEMBER 19, 2023
The analyst reports tell CIOs that generative AI should occupy the top slot on their digital transformation priorities in the coming year. Moreover, the CEOs and boards that CIOs report to don’t want to be left behind by generative AI, and many employees want to experiment with the latest generative AI capabilities in their workflows.
CIO
JANUARY 25, 2024
The AI hype cycle has peaked: Tens of thousands of companies helped get it there with generative AI in 2023, with two-thirds now reporting they have deployed GAI tools to their workforce. Especially in IT organizations—where budgets came under more scrutiny in 2023—CIOs need to show they’re not using AI for AI’s sake.
TechCrunch
FEBRUARY 28, 2023
Adding predictive LTV to decision flows does more than just identify lucrative customers early in the sales cycle — you can also use it to set performance targets and help teams adjust campaign budgets midstream. Submit a title and a description for the topic you’d like to talk about before April 21.
CIO
JANUARY 11, 2024
2023 was a year made notable by a range of unexpected, unpredictable, and fast-moving challenges that, despite seemingly having little to do with technology, had profound impacts on IT strategies. 2023’s State of the CIO survey found 70% of IT leaders anticipate an increased involvement on their part in cybersecurity operations going forward.
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